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  • Clarity Over ClickFunnels: What You Really Need in order to Turn Your Idea into Income as a Christian Woman Entrepreneur [EP #175]

    Clarity Over ClickFunnels: What You Really Need in order to Turn Your Idea into Income as a Christian Woman Entrepreneur [EP #175]
    2025/08/25
    Clarity Over ClickFunnels: What You Really Need in order to Turn Your Idea into Income as a Christian Woman Entrepreneur [EP #175] Learn the Beta Launch Method to test and validate your online course or program before building it. Stop launching to crickets and start generating revenue while creating your offer with paying clients. Episode Summary If you’ve ever spent months creating an online course, coaching program, or membership, only to launch it and hear crickets, you are not alone. Many Kingdom women entrepreneurs fall into the trap of overbuilding before testing demand. In this episode of the Kingdom Business Revolution Podcast, business coach and strategist Kristin Dronchi shares the Beta Launch Method — a proven pre-sell strategy that helps Christian entrepreneurs validate their business ideas, test offers with real paying clients, and launch online programs with confidence. You’ll learn how to avoid failed launches, confirm market desire, and co-create with your founding members so that your course or program meets the exact needs of your ideal audience. Whether you’re a faith-based business owner, Kingdom entrepreneur, or Christian business coach looking for a sustainable business strategy by God’s design, this episode will give you the roadmap you need. What You’ll Learn in This Episode 🚫 The biggest mistake entrepreneurs make in course creation (and how to avoid it). 💡 What the Beta Launch Method is and why it’s the smartest course launch strategy. 📊 How to validate your business idea and confirm market desire with real clients. 🔑 Why pre-selling your program (monetize before you make it) is the fastest way to generate revenue. 🤝 How to use founding member programs for feedback, exclusivity, and community building. 📌 A simple pre-launch checklist to test your offer without complicated funnels or big audiences. “The only real validation of your offer is when someone hands you money for it.” “Testing your offer isn’t optional—it’s essential stewardship of the idea God has given you.” Your Quick-Start Beta Launch Checklist Ready to test your idea using the beta launch method? Here's how to get started: 1. Create a Priority Wait List Page Craft a clear, bold promiseDefine who your program is forExplain how it will help themDescribe the transformation they'll experience 2. Invite Founding Members at a Special Investment Offer limited spots for intimacy and ethical urgencyPrice it significantly lower than your future full program price 3. Deliver a Live Experience Host live sessions on Zoom with Q&A timeOr record one session at a time, allowing for implementation between sessionsMeet regularly for coaching, feedback, and questionsKeep it simple—simplicity sells The Beauty of Starting Simple You don't need a huge email list, elaborate funnels, or perfect sales pages to launch a beta program. I've successfully run beta tests for my Business by God's Design program, Summits with Impact, Bundles with Impact, and the Idea to Income 30-Day Sprint using this method. All you need is: Clarity on your offer and who it servesConfidence in your ability to deliver transformationCourage to bring your dream to life instead of hiding in perfectionism Stop Duct-Taping Your Business Together If you've been collecting free resources, digital products gathering dust, and outdated strategies that aren't working in today's market, it's time for a change. The fastest path to clarity, confidence, motivation, and cash flow is the beta launch method. Your Next Step: From Idea to Income The beta launch method isn't about becoming a millionaire in two months. It's about being a good steward of the gifts God has given you. It's about testing, validating, and refining your offer with real paying clients instead of building in a vacuum and hoping for the best. When you use this method, you're not just creating a program—you're building a sustainable, profitable business by God's design. You're generating revenue while you create, gathering invaluable feedback, and ensuring that when you do launch to a wider audience, you have something people actually want and need. Ready to Launch Your Founding Member Program? The beta launch method has transformed countless Kingdom women's businesses from wishful thinking to profitable reality. It's time to stop building in secret and start building with purpose, validation, and paying clients from day one. Your idea deserves to see the light of day. Your audience needs what you have to offer. And you deserve to be compensated for your expertise while you're still creating it. Trust the Holy Spirit's wisdom and guidance within you, and remember: God will bless the work of your hands when you steward your gifts well. Ready to turn your idea into income using the beta launch method? The Idea to Income 30-Day Sprint walks you through this entire process step-by-step, with no big tech required and no massive audience needed—just...
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    24 分
  • The #1 Way to Build Expert Authority Fast as a Christian Woman in Online Business [Ep. #174]

    The #1 Way to Build Expert Authority Fast as a Christian Woman in Online Business [Ep. #174]
    2025/08/20

    Are you stuck in the authority loop — constantly creating, posting, and learning but not seeing the revenue you desire?

    In this episode of the Kingdom Business Revolution Podcast, we’re breaking down the three essential ingredients every successful and profitable Kingdom woman in online business needs:

    • Authority

    • Audience

    • Sales

    You’ll discover why most entrepreneurs get trapped in the vicious audience-building cycle and how to break free using Kingdom strategies that honor your calling.

    ✨ What You’ll Learn in This Episode

    • The 3 things every successful online business owner has in place (and why missing even one keeps you stuck).

    • Why building authority online is harder in today’s “trust recession” — and how to stand out anyway.

    • The truth about fast lead generation that actually builds expert authority.

    • The #1 way to collapse authority, audience, and sales all at the same time without burning out on social media.

    🔗 Resources & Next Steps

    👉 Grow Without the Scroll – Free Private Audio Podcast Learn how to build a profitable business without being a slave to social media. Grab it here: https://short.im/gwskristinspodcast

    👉 Book a Complimentary Consultation Call Let’s map out how a Kingdom collaboration or summit can unlock authority, grow your audience, and create consistent sales in your business. Book a complimentary call today!

    👉 Called to Business: Clarify Your Kingdom Calling If you’re still figuring out your niche and who you’re called to serve, this program helps you map out your Beta Founding Member Program in 30 days with direct coaching support. Join us here!

    👉 Summits with Impact Ready to host your own summit that builds authority, grows your list, and generates sales? I’ll walk you step-by-step through creating a Kingdom collaboration that makes an impact. Check it out here!

    🙌 Let’s Stay Connected

    If this episode blessed you:

    • Share it with a business bestie.

    • Leave a review on Apple Podcasts so more faith-filled women can discover these Kingdom business strategies.

    Your business is not just a business — it’s a weapon in the hands of God to shift paradigms, create Kingdom wealth, and disrupt darkness. Let’s rise together. ⚔️✨
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    33 分
  • 3 Steps to Reset Your Faith-Based Business in 2025 [EP 173]

    3 Steps to Reset Your Faith-Based Business in 2025 [EP 173]
    2025/06/03
    Midyear Business Reset for Christian Women Entrepreneurs: You're Not Behind, You're Right on Time Originally published from Kingdom Revolution Podcast Episode - June 3, 2025 Can I be totally transparent with you? The month of May flew by for me, and if you've been feeling anything like I have—a little bit heavy, wondering if you're making real progress in your business—this message is for you. As Christian women entrepreneurs, we often find ourselves carrying burdens that were never meant to be ours. What once felt exciting and full of purpose in our business can start to feel like pressure, especially when we're not seeing the results we hoped for by now. But here's what I want you to know: You're not behind. You are not disqualified. You're right on time for a midyear reset and breakthrough. The Reality of Building a Kingdom Business While supporting my amazing clients inside the Kingdom Business Revolution and Business by God's Design Academy this month, I've been reminded of something powerful: taking messy, faith-filled action forward is exactly how clarity comes. In the beginning, we don't know what we're doing. We just know there was a Holy Spirit pivot—that moment where we knew we were called to the online business space, that God was calling us to more. We had this dream, this desire inside to bring forth our area of expertise and create a business that generates both income and impact. If you're a woman called to online business, I wholeheartedly believe that God is calling you to rise up and step onto the business battlefield. You're not only called to create impact with those you serve—your online business IS the battlefield where you get to show up and change broken and corrupt systems, wreak havoc on the darkness of this world, shift paradigms, and break strongholds. Why Spring is Your New Beginning Here's something that might shift your perspective entirely: our worldly calendar isn't our Heavenly Father's calendar. While the world tells us New Year's resolutions should have been accomplished by now, God's calendar works differently. New Year's in the biblical calendar is actually springtime—when the world starts to wake up from its hibernation over winter. We have things backward when we follow the world's way. God's way is so much easier. His burden is light, and His yoke is easy. Right now, we're just moving into springtime on the Lord's calendar. It's the beginning of a new year. The leaves are coming back on the trees, the grass is becoming green, and everything is coming alive again. This is the beginning of a new season in your business. If those thoughts of "I thought I'd be so much further along by now" have crept into your mind, I want to lovingly remind you: You're not behindYou are not disqualifiedYou may have disqualified yourself, but the Lord has qualified youYou are anointed for the business battlefieldYou're not too lateYour journey is your journey Three Simple Ways to Refocus and Realign with God's Design 1. Revisit Your God-Given Vision God planted those seeds for your business in your heart. What did He speak to you before the marketing plans, before the gurus said to do this and that, before you kept changing strategies, before the overwhelm, before the comparison crept in? What was that vision God put on your heart? Go back to that place, write it down, and speak it out loud. As Habakkuk 2:2 says, "Write the vision and make it plain, so those that hear it can run after it." Let the Holy Spirit breathe fresh wind and fresh encouragement into what may feel dry, burdened, or dusty. God didn't change His mind. He called you. He has a purpose for your online business. Sometimes the clarity we crave isn't a new idea—it's remembering the vision and dream He already gave us. 2. Clarify Your Assignment for This Season As moms and women, we go through different seasons, and you're not called to carry everything in every season. But you ARE called to do something, and that something may shift from season to season. Maybe you've been trying to do too much—offering too many things, speaking to too many people, juggling too many platforms, trying to be everywhere on social media, or cranking out freebie after freebie hoping to gain traction. Social media is not a business growth plan. That's a fast track to burnout and confusion. A business that is by God's design is not a business of chaos—it's clarity. And clarity starts with what I call the Power of One framework: One problem you're anointed to solveOne person you're uniquely called to serveOne offer that truly transformsOne clear path for growth and impactOne promise rooted in kingdom purpose When you align with His focus, not the world's pressure, your business becomes lighter, simpler, and far more fruitful. Clarity produces confidence, and confidence fuels the momentum you need. But remember—clarity comes from taking action, not from thinking about taking action. Ask God: "What is my assignment right now ...
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    27 分
  • Surrendering Your Money Worries & Have True Financial Freedom with Heather M. Day [Ep 172]

    Surrendering Your Money Worries & Have True Financial Freedom with Heather M. Day [Ep 172]
    2025/05/08
    🔥 EXCLUSIVE EVENT: CALLED TO BUSINESS 🔥 Are you ready to build a profitable, purpose-driven business aligned with God's calling on your life? Join us for our transformative "Called to Business" event where you'll: Discover your unique business calling and purposeLearn proven strategies to grow your faith-based businessConnect with like-minded Christian women entrepreneursReceive spiritual and practical tools to overcome business obstaclesExperience powerful prayer and prophetic ministry for your business journey Save your seat here Surrendering Finances to the Holy Spirit: A New Path to True Financial Freedom with Heather Day When it comes to finances, we are bombarded with advice: budget better, invest wisely, work harder. But what if there’s a deeper dimension we’ve been missing all along? Today on the Kingdom Revolution Podcast, we welcome Heather Day, author of the newly released book Money and Spirit. Heather challenges the traditional narratives around money and offers a refreshing perspective: true financial transformation doesn’t begin with spreadsheets or budgets—it begins with surrender. Through Money and Spirit, Heather invites us to explore how our spiritual lives are deeply connected to our material resources—and why surrendering our finances to the Holy Spirit is key for lasting change. Why This Matters for Christian Women in Business As Christian women called to create kingdom wealth, money is a tool God uses through us—to bless more, give more, and bring change to broken and corrupt systems. Yet many of us unknowingly operate from places of fear, anxiety, or misplaced priorities when it comes to finances. Heather’s message is clear: God cares about the areas of our lives that keep us in bondage—including money. And He longs to set us free. Meet Heather Day Heather is a wife, a mom of two, a full-time working professional, and a passionate ministry leader. As a pastor’s kid, Heather grew up with the assurance of God’s love, but her journey has shown her that surrender is a lifelong process—even in the realm of finances. Heather shared how the inspiration for Money and Spirit came through a simple but powerful prayer during a meeting at the Barnabas Foundation. A moment of spiritual "stuckness" birthed a movement—what started as a Bible study concept eventually evolved into a book that would encourage countless others. Money Struggles: A Spiritual Issue? In Christian circles, we often talk about surrendering our relationships, our futures, and our dreams to God. But money? That's often treated as off-limits. Heather points out that when we ignore the spiritual root behind our money struggles, we end up only treating symptoms like overspending, hoarding, fear, or anxiety—without ever addressing the deeper spiritual misalignments. If our financial behaviors reflect fear, mistrust, or misplaced identity, it’s a clear signal: there’s a heart issue that God wants to heal. Recognizing the Symptoms and Getting to the Root If you're feeling that ding-ding-ding of recognition right now, you're not alone. So where do you start? Heather recommends two key first steps: Prayer of Surrender: Invite God into your finances. Acknowledge that you can’t do it alone and ask Him to lead.Prayer of Examination: Ask God to search your heart and reveal where fear, pride, anxiety, or misplaced trust might be guiding your financial decisions. From there, allow God’s Spirit to guide you into freedom—whether that's addressing overspending, fear of not having enough, or unhealthy attachments to wealth. Heather’s Personal Journey: Lessons from the Trenches Heather openly shares that even as she wrote Money and Spirit, God was still working on her heart. She described a personal moment when a broken fridge almost spiraled into an impulsive decision to finance an entire new kitchen. It was a sobering reminder that even when we think we've "arrived," surrender is ongoing. True freedom comes not from achieving perfection, but from constantly inviting God into the everyday decisions. For the Overwhelmed and Ashamed: A Message of Hope If you’re feeling overwhelmed or ashamed of your current financial situation, hear this: You are not alone. Heather reminds us that shame is one of the enemy’s biggest tools. The truth is that bringing our struggles into the light—through prayer, through honest conversations with a spouse, mentor, or trusted guide—is where healing begins. It starts with surrender, continues with obedience, and flourishes in community. God is not asking for your perfection—He’s asking for your heart. Connect with Heather M Day: Heather M. Day’s book Money and Spirit is a must-read if you’re longing to create kingdom wealth in alignment with God's will, not worldly fear. Click here to get her Book: https://indiepubs.com/products/money-and-spirit/ Heather Day's book "Money and Spirit: Surrendering Our Finances to the Work of the Holy Spirit" - ...
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    24 分
  • Reviving Your Failed Launch: Strategies for Christian Women in Online Business [Ep. 171]

    Reviving Your Failed Launch: Strategies for Christian Women in Online Business [Ep. 171]
    2025/05/06
    From Crickets to Conversions: Reviving Your Failed Beta Launch | Christian Business Strategy for Online Entrepreneurs Episode Description

    Have you ever had a launch flop? You poured your heart, soul, prayers, and countless hours into creating something you believe God called you to share, only to hear crickets when you launched? In this powerful episode, Kristin shares three proven strategies to revive your beta founding member program without scrapping everything and starting over. Learn how to transform launch disappointment into valuable feedback for your next breakthrough.

    In This Episode You'll Learn:
    • Why a failed beta launch is feedback, not failure
    • How to revisit and refine your messaging to clearly communicate your offer's value
    • The importance of building a nurture runway that warms your audience up before launching
    • Practical steps to relaunch with fresh energy and conviction
    • Why small, strategic tweaks are better than major overhauls
    Key Takeaways:
    1. Revisit Your Messaging: Ensure your offer solves a clear problem using language your ideal client actually understands. Focus on their pain points and desired transformation rather than your processes.
    2. Build a Nurture Runway: Create intentional content that helps your audience recognize their real problem, trust your voice, and desire what your offer delivers before you make your pitch.
    3. Relaunch Strategically: Don't scrap everything - make targeted improvements based on feedback, simplify if needed, and show up with renewed clarity and conviction.
    Quotable Moments:
    • "A flopped beta launch isn't failure. It's feedback."
    • "Stop describing the process and start reflecting the pain and desire."
    • "Just because you are ready to launch doesn't mean your audience is ready to buy."
    • "Your beta launch flopping isn't a red light, it's just a yield sign."

    🔥 EXCLUSIVE EVENT: CALLED TO BUSINESS 🔥

    Are you ready to build a profitable, purpose-driven business aligned with God's calling on your life?

    Join us for our transformative "Called to Business" event where you'll:

    • Discover your unique business calling and purpose
    • Learn proven strategies to grow your faith-based business
    • Connect with like-minded Christian women entrepreneurs
    • Receive spiritual and practical tools to overcome business obstacles
    • Experience powerful prayer and prophetic ministry for your business journey
    Save your seat here

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    35 分
  • Doubled Her List, Tripled Her Faith Wendy Wallace’s Summit Success Story [Ep 170]

    Doubled Her List, Tripled Her Faith Wendy Wallace’s Summit Success Story [Ep 170]
    2025/05/02
    Doubled Her List, Tripled Her Faith Wendy Wallace’s Summit Success Story [Ep 170] When Wendy Wallace first entered the Summits with Impact program, she was passionate about serving Christian women through her mentorship and digital content. However, she faced a common struggle: growing her email list with the right audience and creating consistent income in her online business. In this case study, Wendy shares her journey, the transformation she experienced through hosting her first virtual summit, and why she now considers summits an essential part of her ongoing marketing strategy. You can join Wendy's next Radiant Resilience Summit Here This event is for you if you want to... Stop Winging Your Time with God & Live a Life That Honors Him! Deepen your relationship with the Lord, gain confidence in Him, and grow your faith so that it doesn't waiver when times get hard. Build a virtuous life that honors Him and brings peace and joy to your family—even in life’s challenges! Meet Wendy Wallace Wendy is a Christian mentor and digital content creator who helps women rediscover God’s joy and peace in the midst of life’s trials. Through her work, she empowers women to deepen their faith and biblical knowledge so they can move forward with joy, no matter their circumstances. Her journey to this mission is deeply personal. In 2011, Wendy contracted a flesh-eating bacteria that put her in a coma for three weeks and led to the amputation of both her hands and feet. She had three teenagers at the time and found herself grappling with a completely transformed life. "I found my value and purpose in being a mom," Wendy shares. "But when you lose your hands, it changes how you live, and it messed with my head for a long time. Through God's prompting, I realized He wanted me to reach other women who were stuck—who had lost their joy and peace in their own trials." Today, Wendy uses her experience to mentor others through the challenges of life, reminding them that joy and peace—fruits of the Spirit—are always available through a relationship with Christ. The Struggles Before Hosting a Virtual Summit Despite her passion and clear calling, Wendy struggled to grow her business. "I kept hearing that people needed what I offered, but I couldn’t find them," she explains. "My email list wasn’t growing with the right people. I had subscribers, but they weren't interested in what I was teaching." Wendy needed a solution that would help her attract an audience genuinely aligned with her message—and ultimately turn her passion into a thriving business. She had been part of Kristin's Online Business by God’s Design program, and when Kristin introduced Summits with Impact, Wendy felt a spark of hope. Still, doubts lingered. "As an amputee, everything I do takes more effort—whether it's typing with styluses or using voice-to-text. Hosting a summit felt overwhelming. I knew I could do it, but I wasn’t sure how well." Enter the Summits with Impact Program Once inside the program, Wendy realized she had found what she had been missing. "Hands down, it was the best program I’ve ever taken," Wendy says. "I’ve been blogging since 2018, and I’ve spent so much time and money learning how to serve online. But Summits with Impact was different. Kristen left nothing to the imagination. She gave us a step-by-step system that worked." Through the program, Wendy was able to: Clarify her messaging to attract her ideal audience Create a well-organized, seamless event that speakers and attendees raved about Grow her email list by 104% Bring in $4,000 in revenue before the summit even launched "Everything was organized, clear, and simple to follow. I got feedback from attendees and speakers saying how amazing and professional it all was—and that they wanted to know when the next summit would be!" The Tangible Results Before hosting her summit, Wendy’s email list hovered around 800 subscribers, despite years of effort. After implementing the strategies in Summits with Impact, Wendy grew her list by over 100%—with high-quality leads who were truly aligned with her mission. "I had been stuck for five years. And in just a few months, I doubled my list—and it's continued to grow since then." Additionally, by offering a VIP All-Access Pass before the event even went live, Wendy generated $4,000 in revenue. "For the first time, I wasn't just spending money on my business—I was actually generating income. And now, I have a repeatable process I can use for years to come." The Ripple Effect Perhaps most powerfully, hosting her summit didn’t just grow Wendy’s list or income—it created a ripple effect. "Other women were inspired to host their own events. Speakers wanted to collaborate more. Attendees were impacted eternally by the content shared. That’s the kind of Kingdom impact I want my business to have." Wendy is now planning her next summit and has set the goal to create all the income she ...
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    24 分
  • The #1 Way I Grew My Email List without a Lead Magnet or Social Media [Ep. 169]

    The #1 Way I Grew My Email List without a Lead Magnet or Social Media [Ep. 169]
    2025/04/28
    How I Grew My Email List Without Freebies or Social Media Have you been spinning your wheels trying to grow your email list with little results? Are you tired of being told you need to create yet another freebie or dance and point on social media? I want to share how I transformed my business by tripling (and even quadrupling) my email list without relying on social media, paid ads, or the standard lead magnet freebies that everyone claims are essential. My List Growth Journey Back in 2022, I had only about 150 subscribers after nearly two and a half years of trying to build my list. The problem? I was making critical mistakes: I created lead magnets that didn't lead anywhereI had no customer journey mapped outI lacked clarity on my offer and ideal clientMy business wasn't aligned with God's design yet Then I discovered a strategy that changed everything. In just weeks, I tripled my email list. More recently, I grew my list by 162 amazing women in just 22 days – all while I was sick and unable to actively work on my business! The Strategy: Leveraging Collaboration as Your Top-of-Funnel Lead Magnet The key to my success has been using collaborations as my primary lead generation strategy. Instead of relying on traditional freebies, I focus on: Value Visibility: Strategically showing up where my ideal audience already gathers by participating in collaborations, guest teaching, and providing genuine valueVoice Visibility: Building relationships and credibility by lending my unique voice to conversations through podcast guesting, collaborative projects, and partnership events This framework focuses on quality over quantity, resulting in more engaged subscribers right from day one. Recent Results Those 162 new subscribers I mentioned? They came from just two bundle events I participated in. And my current open rates hover between 30-50% (well above industry standards), with click-through rates also exceeding averages. This tells me I'm not just growing my list – I'm growing it with the right people who genuinely engage with my content. Why I Don't Rely on Social Media Here's where I might be a bit controversial: I intentionally shifted away from social media as my primary list-building strategy. Why? Social media algorithms control your reachPlatform tactics and strategies constantly changeSuccess becomes tied to something outside your control Instead, I focused on strategic partnerships that give me direct access to my audience without algorithm interference. This doesn't mean I abandoned social media completely (though I did lose all my accounts to hacking in January 2025 right before a huge launch). I still maintain a presence, but it's supplementary rather than foundational. The freedom this shift has given me is incredible! I'm no longer stressed about posting daily or keeping up with the latest trends. I've reclaimed hours each week to better serve my audience and clients. My Email Growth Drivers Here's what actually drives my list growth: Strategic collaborations: Carefully selected bundle events where my offer is positioned alongside complementary experts serving the same audienceSpeaking at virtual summits: Events with hosts committed to promotion and audiences that match mineHosting my own collaboration events: This gives the biggest return on time invested as you control the positioning and collect all email addresses The power of collaboration strategies is that they bring in pre-qualified subscribers – people who have actively said "yes" to your content rather than random clicks on ads or freebies. Common Mistakes to Avoid As you rethink your email growth strategy, watch out for these common pitfalls: Chasing vanity metrics: Focusing on likes, shares, or subscriber count over engagement and qualityInconsistency: Emailing sporadically instead of maintaining regular contact (at least weekly)Treating your list like an ATM: Only showing up when you have something to sellNever making offers: Not giving subscribers opportunities to say yes to your products or servicesOverwhelming new subscribers: Giving too much content with confused messaging that doesn't lead to a clear next step Your Action Steps Ready to implement this strategy yourself? Here's where to start: Identify 2-3 potential collaboration opportunities for this quarter (remember: what you do today affects your business 60-90 days out)Implement the visibility framework by asking where you can provide genuine value and lend your voice to existing conversationsCommit to nurturing your current list consistently with a simple email scheduleAudit your current list-building strategies and honestly evaluate what's working and what isn't Remember, sustainable business growth comes from focusing on the right strategies, not all the strategies. By making strategic collaborations your top-of-funnel lead magnet, you can build a thriving email list of engaged people who genuinely want to hear from you. Looking for help with collaboration ...
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    35 分
  • 168 // AI vs. Human Connection: Why Faith-Fueled Copywriting Wins Every Time with Krista Tressa

    168 // AI vs. Human Connection: Why Faith-Fueled Copywriting Wins Every Time with Krista Tressa
    2025/04/17
    The Power of Faith and Authenticity in Copywriting with Krista Tressa In the world of business, especially for Christian entrepreneurs, it can be easy to get caught up in the hustle and overlook one of the most important aspects of success: authenticity. How do you build a business that not only thrives but also reflects the values of your faith? Today’s episode of the Kingdom Revolution Podcast is essential for those of you who are seeking to deepen your connection with your audience and create a business that stands out for the right reasons. We’re diving into the powerful intersection of faith and copywriting with Krista Tressa, a Christ-centered CEO and Chief Copywriting Officer at Caring Messenger Copywriting. Krista’s mission is to help small businesses connect authentically with their audiences through emotionally intelligent, purpose-driven messaging that not only elevates profits but also advances the Kingdom of God. If you’ve ever wondered how to blend your faith with your business in a meaningful way, this episode is packed with wisdom and insight that you don’t want to miss. From Pharmacist to Entrepreneur: A God-Driven Journey Krista’s story is one of divine orchestration. Originally trained as a pharmacist and later a high school tech ed teacher, Krista’s career path took an unexpected turn into copywriting. As she reflects, it’s clear that this shift was guided by God. “It’s a God thing,” Krista says. “Writing’s always been a passion of mine. I didn’t realize that I could help my family financially with it.” Over time, God used her past experiences to fuel her new career, leading her to empower kingdom builders and Christian entrepreneurs through her copywriting services. Her journey into entrepreneurship, which she now sees as part of her ministry, is a testimony to God’s timing. Krista helps businesses communicate their heart and values through impactful messaging, believing that copywriting is not just a skill—it’s a ministry. “It’s really a God thing,” she emphasizes, acknowledging the role of faith in everything she does. Copywriting: More Than Just Words Krista explains copywriting as the art of using emotionally intelligent messaging to connect with an audience and inspire action. Whether selling a product or service, the goal is to emotionally engage potential customers so they’ll take the desired action, such as making a purchase or signing up for a service. But copywriting is much more than just writing words; it involves storytelling, brand voice, and tapping into human emotions. Krista describes her approach as one driven by discernment and wisdom from the Holy Spirit. She has a unique ability to read between the lines and connect with people on a deeper level. This skill, she says, has helped her build a thriving business and make a positive impact on her clients. She also shares a special moment when her children, especially her teenagers, ask her for help editing papers. “It’s heartwarming,” she says, “because I get to nurture that gift of writing while encouraging them in their own journey.” Understanding Your Brand Voice: The Importance of a Tone Guide One of the key aspects of Krista’s work is helping clients understand their brand voice and tone. For many entrepreneurs, especially in the early stages of their business, it can be challenging to express their unique message in a way that resonates with their ideal audience. This is where Krista’s expertise shines. She explains, “Not everyone is gifted with tapping into the emotional side of messaging or knows how to share their story effectively. That’s where I come in.” Whether a client is unsure about their brand tone or needs help articulating their message, Krista works closely with them to refine their voice and create a tone guide. This guide serves as a foundation for all marketing materials and ensures consistency as the business grows. Krista also highlights the value of hiring a professional copywriter early in the process. “It’s so important to have someone who can draw that authentic message out of you,” she says. By enlisting an expert, entrepreneurs can build a stronger connection with their audience and stand out in the crowded online space. The Role of AI in Copywriting: A Tool, Not a Replacement In the age of artificial intelligence, many business owners turn to AI for content creation. But Krista warns against relying solely on AI for copywriting. While AI can be a useful tool for streamlining processes or analyzing data, it lacks the human touch that is essential for emotional engagement. “AI is a tool, but it’s not meant to replace the human connection,” Krista explains. “Your clients will eventually figure out if you’re hiding behind AI. It’s artificial—it’s not real.” What AI can’t replicate is the intuition, discernment, and Holy Spirit guidance that a Christ-centered copywriter brings to the table. Krista ...
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    24 分