『The Japan Business Mastery Show』のカバーアート

The Japan Business Mastery Show

The Japan Business Mastery Show

著者： Dr. Greg Story
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For busy people, we have focused on just the key things you need to know. To be successful in business in Japan you need to know how to lead, sell and persuade. This is what we cover in the show. No matter what the issue you will get hints, information, experience and insights into securing the necessary solutions required. Everything in the show is based on real world perspectives, with a strong emphasis on offering practical steps you can take to succeed.Copyright 2022 マネジメント・リーダーシップ リーダーシップ 経済学
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  • Make The Need Gap Vast In Sales

    Make The Need Gap Vast In Sales
    2026/05/21
    Salespeople often think the buyer's problem is the problem. It isn't. The real issue is whether the buyer feels the gap between where they are now and where they need to be is large enough, urgent enough, and costly enough to act on. In B2B sales, especially in Japan, Australia, the US, and Europe, buyers rarely move because a salesperson says, "You have a problem." They move when they convince themselves that doing nothing is too expensive. That is why the salesperson's questioning process matters more than the pitch. Why do buyers delay even when they have a clear need? Buyers delay because recognising a need and acting on that need are two completely different things. If the buyer thinks the current situation is "close enough" to the desired outcome, urgency disappears. In corporate sales, this happens inside SMEs, multinationals, startups, and large Japanese conglomerates. A sales leader may want higher conversion rates, a HR director may want stronger managers, or a CEO may want faster execution, but none of them will buy unless the perceived gap feels painful. Post-pandemic budget discipline has made this even sharper. Buyers must justify every investment against opportunity cost, risk, timing, and internal priorities. Do now: Don't assume a stated need equals buying intent. Help the buyer explore whether the cost of inaction is bigger than the cost of change. How can salespeople make the need gap feel urgent? Salespeople make the need gap urgent by asking questions that help buyers discover the consequences of delay for themselves. Telling buyers the gap is big sounds like sales talk; getting them to say it is powerful. This is where consultative selling, SPIN Selling, Dale Carnegie questioning skills, and modern discovery frameworks all overlap. The salesperson's job is not to lecture. The job is to guide the buyer from "we should probably improve this" to "we cannot afford to leave this as it is." In Japan, where consensus decision-making and risk avoidance are common, this self-discovery process is especially important because internal stakeholders need language they can repeat inside the organisation. Do now: Replace claims with questions. The buyer must verbalise the gap, the risk, and the timing. What is the best question to ask after discussing the buyer's future goal? After the buyer explains where they want to be, ask: "What happens if you can't get there fast enough?" That question quietly turns a future goal into a present business risk. Every executive wants progress faster than their current system allows. Sales teams want revenue growth now. HR teams want capable managers before turnover rises. Japanese firms facing labour shortages, digital transformation pressure, and global competition cannot wait forever. This question exposes the speed gap: the distance between the buyer's desired future and the organisation's current pace. It also creates a natural opening for your solution later, because you are no longer selling a product; you are helping them accelerate a business outcome. Do now: When buyers describe the "should be" state, immediately explore the consequences of not reaching it quickly enough. How do barrier questions widen the sales need gap? Barrier questions widen the need gap by forcing buyers to name the obstacle stopping them from reaching the desired future. Once the barrier is clear, the salesperson can ask what happens if that obstacle remains. A strong barrier question sounds like this: "If you know where you are now and you know where you want to be, why aren't you there yet?" This question works across sectors: manufacturing, technology, professional services, finance, healthcare, and education. The barrier might be skills, systems, leadership, budget, internal alignment, time, or confidence. The key follow-up is: "What happens if you cannot clear that obstacle?" Now the buyer is not discussing a vague improvement project. They are discussing the business impact of being stuck. Do now: Identify the obstacle, then explore the cost of failing to remove it. Why should buyers describe the problem instead of the salesperson? Buyers believe their own conclusions more than they believe a salesperson's assertions. If the salesperson says, "This is a big issue," the buyer discounts it; if the buyer says it, the issue becomes real. This is critical in sophisticated B2B selling. Procurement teams, executives, and department heads are trained to filter vendor enthusiasm. They expect exaggeration. They mentally mark down the salesperson's claims. But when the buyer explains the implications in their own words, the psychology changes. The conversation shifts from persuasion to ownership. In Japanese business culture, this is even more valuable because people often avoid direct confrontation or overt pressure. Thoughtful questioning lets the buyer reach the conclusion without losing face. Do now: Stop trying to prove the gap. Ask questions that let the buyer prove ...
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    8 分
  • Negotiating With Annoying People

    Negotiating With Annoying People
    2026/05/14

    Q: Why is negotiating with difficult people an important leadership skill?

    A: Difficult people do not simply go away. They can turn small issues into major frustrations and make progress harder than it needs to be. In a workplace that values alignment, leaders need practical ways to reduce stress, keep conversations productive, and move toward agreement.

    Mini-summary: Difficult people are part of working life, so leaders need a practical method for handling them well.

    Q: Where should you hold a difficult negotiation?

    A: Meet on mutual ground whenever possible. Face-to-face is usually better than a long email exchange or a complicated phone discussion. A neutral setting, such as coffee or lunch away from the office, can help both sides speak more openly and focus on resolution rather than territory.

    Mini-summary: Neutral, face-to-face meetings create better conditions for solving difficult issues.

    Q: What should be clarified before trying to solve the problem?

    A: Define the issue clearly and agree on what is actually being discussed. People often argue under the same label while talking about different problems. If the issue is large, break it into smaller parts so each point can be handled in concrete detail.

    Mini-summary: Clear definition prevents people from arguing past each other.

    Q: How should you prepare for the conversation?

    A: Do your homework. Build the other person's case from their perspective to test your own assumptions and reveal gaps in your information. Decide your best alternative if no agreement is reached, what you can accept, what you can live with, and what an ideal outcome would be.

    Mini-summary: Preparation strengthens judgement and helps you negotiate with more confidence.

    Q: How do you keep the conversation moving forward?

    A: Look for shared interests. Conflict often makes differences look bigger and common goals look smaller. There may still be a common objective, even when people disagree about the best path. Keeping attention on the desired future helps maintain momentum.

    Mini-summary: Shared interests create forward movement when conflict narrows perspective.

    Q: How should you handle emotion during the negotiation?

    A: Deal with facts, not emotions. Focus on the issue rather than the messenger. When ego enters the discussion, it becomes harder to stay rational, but separating personalities from problems is essential. Ask clarifying questions, encourage the other person to talk, and listen carefully instead of becoming defensive.

    Mini-summary: A fact-based approach lowers heat and improves understanding.

    Q: What helps bring the negotiation to agreement?

    A: Present alternatives and provide evidence. Options show flexibility and a willingness to compromise. Evidence gives credibility to your suggestions and helps the other side see that your approach is grounded.

    Mini-summary: Options and evidence make agreement easier to accept.

    Q: How should the negotiation end?

    A: End on a good note. Confirm the action steps, who is accountable, by when, and how progress will be checked. A clear ending turns discussion into execution.

    Mini-summary: A good finish creates accountability and reduces future confusion.

    Author Bio: "Dr Greg Story, Ph.D. in Japanese Decision-Making, is a veteran Japan CEO and trainer, author of multiple best-sellers and host of the Japan Business Mastery series. He leads leadership and presentation programmes at Dale Carnegie Training Tokyo."
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    8 分
  • Speaking To Audiences In BIG Venues In Japan

    Speaking To Audiences In BIG Venues In Japan
    2026/05/07

    Q: Why does speaking in a very large venue require a different approach?

    A: A very large venue changes the scale of communication. In a smaller room, subtle delivery may still work. In a hall holding thousands, the audience at the back will see the speaker as very small. That means the presentation has to become larger in gesture, energy and stage use.

    Mini-summary: Large venues punish small delivery, so the speaker has to scale up.

    Q: What should a speaker do before the audience arrives?

    A: Get there early and sit in the seats that are furthest away. Go to the back row or up to the highest section. This gives you a direct sense of the distance and helps you understand how little of you the audience can actually see. That awareness helps shape the way you present.

    Mini-summary: The farthest seats teach you how the room really feels to the audience.

    Q: How should gestures change in a big venue?

    A: Use a pin microphone so your hands are free. In a very large room, small gestures disappear. The speaker needs larger, clearer movement and should use both hands often to fill more of the stage with visible presence.

    Mini-summary: Bigger spaces require bigger, clearer gestures.

    Q: What role do voice and energy play?

    A: The speaker has to project more than sound. The idea of ki captures the need to push personal energy outward. On a large stage, mentally direct your voice and energy all the way to the back wall so the people furthest away still feel included.

    Mini-summary: In a big hall, voice and presence must travel together.

    Q: How should eye contact work with such a large audience?

    A: Break the audience into sections such as left, centre and right, and also near and far. Then work each section with deliberate eye contact, picking out individuals where possible. Even in a huge venue, people respond to direct connection.

    Mini-summary: Structured eye contact makes a large audience feel more personal.

    Q: How should the speaker use the stage?

    A: Use the left, centre and right sides of the stage, but move slowly. Walk to one side, stop, settle, and speak to that section. Return to the centre, then move to the other side and repeat. At the same time, do not forget the front row, because they feel your presence most immediately.

    Mini-summary: Purposeful movement helps every part of the room feel included.

    Author Bio:
    "Dr Greg Story, Ph.D. in Japanese Decision-Making, is a veteran Japan CEO and trainer, author of multiple best-sellers and host of the Japan Business Mastery series. He leads leadership and presentation programmes at Dale Carnegie Training Tokyo."
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    8 分
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