エピソード

  • 5-7-25 - TikTok Updates, Instagram Features, and Short Form Video Insights You Need to Know Now
    2025/05/07

    Today's episode includes an update from President Trump on TikTok, a new event Meta's hosting in Miami (and online), Instagram gives music artist The Weekend access to a new feature, and the YouTube team shares some strategies for short form video.

    Are you ready to dive deep into the latest social media trends that are shaping the landscape of content creation? Join me, Daniel Hill, as I navigate through the most significant updates in the world of social media, focusing on TikTok, Instagram, and YouTube. This week, I tackle President Trump's recent comments regarding TikTok, hinting at a potential extension for the app's deadline amid ongoing negotiations with its owner, ByteDance. While I express my fatigue over the ongoing TikTok saga, I provide insights into its implications for content creators and users alike.

    Shifting gears, I explore Instagram's exciting new feature: lockable reels. This innovative tool allows creators to share exclusive content that can only be accessed through a secret code, opening up new avenues for engagement with loyal followers. I share effective strategies for leveraging this feature to enhance your Instagram DM strategies and build a more dedicated community. The episode also includes a special segment from YouTube's Creator Insider team, where we discuss the recent removal of the Revert to Original feature in YouTube Studio Editor. Additionally, we delve into the importance of crafting compelling hooks in short-form video content, particularly as it relates to the ever-evolving creator economy.

    In this episode, I highlight the dedication required in content creation, featuring insights from creator Jenny Hoyos, who reveals that it takes her about an hour to produce each second of engaging content. This emphasizes the hard work behind social media videos and serves as a reminder to appreciate the effort that goes into creating captivating Instagram edits, TikTok trends, and YouTube captions. Whether you're looking for social media marketing tips, insider insights on Instagram, or strategies to enhance your content creation process, this episode is packed with valuable information. Don't miss out on the chance to elevate your social media strategies and stay ahead in the dynamic world of Instagram news updates, TikTok updates, and the latest platform updates. Tune in now and transform your approach to content creation!

    Show Notes:

    TikTok: President Trump Says He'd Give TikTok Another Extension (Axios)

    Meta: Conversations 2025 Event (Meta)

    Instagram: Locked Reel from The Weekend (Instagram) USE CODE ICANTSING

    YouTube: "Revert to Original" Deprecation in Studio Editor (YouTube)

    YouTube: A Deep Conversation about Shorts with Jenny Hoyos (YouTube)

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    13 分
  • 5-5-25 - The Head of Instagram on Carousels as Strategy
    2025/05/05

    The Head of Instagram's Weekly Ask Me Anything often covers a variety of topics - today's episode includes updates to Edits app, the Meta AI app, plus some info about carousels and music licensing.

    Show Notes:

    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    8 分
  • 5-1-25 - Mark Zuckerburg Announces a Meta AI app and YouTube Improves Captions
    2025/05/01

    Have you been using Meta's AI? Mark Zuckerberg, head of Meta, announced a new Meta AI app. Additionally, Peacock is giving some creators their own shows, and the YouTube Creator Insider team shares some updates for the platform, including improved captions.

    Show Notes:

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Meta: Mark Zuckerberg shares the new Meta AI app (Instagram)

    Peacock: Peacock’s Next Four Scripted Shows Are From Digital Creators (The Hollywood Reporter)

    YouTube: Stylized Captions for Shorts on Android and iOS, Improvements to the YouTube Main App, and More! (YouTube)

    Capcut: Keep Your Capcut App From Updating (YouTube)

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    12 分
  • 4-28-25 - Adam Mosseri Explains Edits and Heston Roberts Gives Instagram DM Strategy
    2025/04/28

    The Head of Instagram explained how to think about the Edits app, and then shared how Blends and collab posts work. Then Heston Roberts of Social Varsity stopped by to share strategy on Instagram DM automation using Manychat.

    Show Notes:

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Interview with Heston Roberts (YouTube) (Apple Podcasts) (Spotify)

    Find Heston online at:

    Web: ⁠Social-Varsity.com⁠

    YouTube: ⁠ ⁨@SocialVarsity⁩ ⁠

    Instagram: ⁠@social.varsity⁠

    Threads: ⁠@social.varsity

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    22 分
  • 4-25-25 - Threads.com is live, Ashley Coffey Shares AI News, and Heston Roberts Talks DM Automation
    2025/04/25

    Threads has some updates, including a new domain, and some minor features. Additionally, Ashley Coffey shares the latest news in AI over the past week, and Heston Roberts stops by to share some strategies on how to use DM automation with Instagram.

    Show Notes:

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Threads Has a New Address (Meta)

    This Week in AI !

    Ashley Coffey from Coffey and Code (Website)

    Coffey and Code Podcast (Podcast)

    Interview with Heston Roberts (YouTube) (Apple Podcasts) (Spotify)

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    12 分
  • 4-23-25 - Instagram finally launches Edits and YouTube rolls out auto-dubbing
    2025/04/23

    Instagram has been promising the Edits app for a long time - it's finally here! If you've been paying for Inshot or Capcut or similar apps, it might time to re-evaluate. Also the YouTube team has some updates, including auto-dubbing, which is great because everyone should be able to watch all videos, regardless of what language they speak.

    Show Notes:

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    The Edits App is here! (Instagram)

    Meta is ramping up its AI-driven age detection (The Verge)

    Threads Adds More Ads (The Verge)

    Meta: Taking the Pulse of Gen-Z (Meta)

    The Week At YouTube - Auto-dubbing and more! (YouTube)


    Wednesday Waffle: Artists to check out (and please send me recommendations!)

    David Morris (Instagram)

    Connor Price (Instagram)

    Aine Deane (Instagram)

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    12 分
  • 4-21-25 - Adam Mosseri Head of Instagram Explains Strategy for Reach
    2025/04/22

    Adam Mosseri answers questions on his Ask Me Anything this week that include strategy about thumbnails (or cover images) on Reels, reposting Reels as Trials, what to include in your Instagram bio, and if shorter Reels are better.

    Show Notes:

    My latest lip-sync comedy video with Lauren (Instagram) (TikTok)

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    9 分
  • 4-18-25 - Instagram Releases Blends and OpenAI prepares a social network
    2025/04/18

    Instagram has been working on Blends for a while, and now it's available. It's a feed shared between you and your friends of Reels that you will all like. Additionally, the Verge is reporting that OpenAI, makers of ChatGPT, are developing a social media platform. Why? Ashley Coffey from Coffey and Code stops by to explain why.


    Show Notes:

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    Follow Me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@danielhillmedia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    Instagram releases Blends (Instagram)

    Instagram @creators account explains how to use mute, restrict, and block (Instagram)

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    New Segment - This Week in AI !

    OpenAI is building a Social Network (The Verge)

    Ashley Coffey from Coffey and Code (Website)

    Coffey and Code Podcast (Podcast)

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    13 分