Welcome to Episode 36 of The Incredible Machines Podcast! In this thought-provoking conversation, Jon Oliff and Luke Holden sit down with Laiela Dorasamy, the director of Ahavah Corporate Gifts & Uniforms, a mental health advocate and a transformational coach. We delve into themes of authenticity, emotional healing, faith, and personal growth.

Laiela speaks about her journey through family trauma, supporting her daughter through anorexia, and discovering spiritual strength by embracing vulnerability and connection. Explore the significance of genuine relationships, self-compassion, and the power of community support in the healing process. The discussion also touches on the influence of digital culture, AI, and societal pressures on mental health, ultimately underscoring that true belonging and transformation arise from embracing one’s story and choosing growth, love, and faith over fear and conformity.

This episode is filled with moving stories, practical insights, and encouragement for anyone seeking deeper connection and personal growth. Whether you’re navigating your own challenges or supporting others, there’s something here for everyone. ⏱ Timestamped Overview

00:10 – Introduction, Social Proof and Audience Size 03:58 – Digital Marketing, AI, and Authenticity 07:13 – Belonging vs. Fitting In 10:20 – Advice to Younger Self and Teenage Years 13:47 – Impact of Parents’ Divorce 17:31 – Faith, Purpose, and Accountability 20:33 – Choices, Free Will, and Spiritual Guidance 23:53 – The Importance of Small Things 27:24 – Grief, Loss, and Helping Other 32:00 – Processing Sadness and Mindset 36:28 – Victimhood vs. Strength 38:17 – Transforming Trauma into Purpose 47:25 – Spiritual Warfare and the Armor of God 53:18 – Unanswered Questions and Faith 57:12 – Faith, Trust, and Loss 01:00:01 – Ayahuasca, Spiritual Encounters, and Healing 01:07:23 – Openness to Different Paths 01:15:22 – The Power of Connection and Movement 01:16:35 – Anorexia: Family, Recovery, and Mental Health 01:25:35 – The Turning Point in Recovery 01:31:48 – Incredible Machines: Role Models and Family 01:35:47 – Personal Development and Growth 💬 Quote of the Episode

“When life happens and you've been through a lot of challenges, you have a choice to either become strong or become the victim.” – Laiela Dorasamy 🧠 Related Campaign Example Dove’s “The Cost of Beauty” Campaign — Laiela Dorasamy chose this because it resonated with her personal experience supporting her daughter through anorexia, highlighting how toxic beauty content and social media harm young people’s mental health. She admires Dove’s real beauty campaigns for their relevant and authentic approach to these issues.

Dove’s “The Cost of Beauty” Campaign: https://www.youtube.com/watch?v=L3qc6QjfJyc

👣 Relevant Links Facebook: https://www.facebook.com/laiela/ Instagram: https://www.instagram.com/laielaparuk/ LinkedIn: https://za.linkedin.com/in/laiela-paruk-dorasamy-28782648 Ahavah Corporate Gifts Website: https://ahavahconsulting.co.za/ Ahavah Corporate Gifts Facebook: https://www.facebook.com/AhavahCorporateGifts/ Ahavah Corporate Gifts Instagram: https://www.instagram.com/ahavahconsulting/ Ahavah Corporate Gifts LinkedIn: https://za.linkedin.com/company/ahavahconsulting 🌐 Connect with Tim Africa

🔗 Website: https://www.tim.africa 📸 Instagram: https://www.instagram.com/tim.africa 📘 Facebook: https://www.facebook.com/timdotafrica 🎧 Podcast Page: https://www.pod.tim.africa

Welcome to Episode 35 of The Incredible Machines Podcast! In this thought-provoking conversation, Jon Oliff and Luke Holden sit down with Jeff Dean Hubbard, a professional bodyboarder and entrepreneur from Hawaii. We discuss Jeff’s journey from his early days on Kauai to becoming a world champion and co-founding Hub Boards with his brother Dave.

He shares insights on bodyboarding culture, product innovation, and the challenges of running a specialized sports brand. The conversation covers community traditions, the cyclical nature of the sport, and balancing family life with business. Jeff’s reflections highlight the importance of passion, resilience, and staying connected to both the sport and its evolving community.

This episode is packed with insights, personal stories, and a deep passion for bodyboarding and entrepreneurship. Whether you're a seasoned rider or just curious about the sport, there's something here for everyone. ⏱ Timestamped Overview

00:10 – Introduction, Personal Reflections and Advice to Younger Self 02:07 – Family Background and Early Life 03:49 – Discovering Bodyboarding and Early Influences 05:05 – Beginning to Compete and College Years 06:22 – Parents’ Origins and Moving to Oahu 07:16 – No Friends Crew and Community 09:04 – Bodyboarding in South Africa and Global Peak 11:45 – No Friends Videos and Favourite Memories 12:58 – Returning to School and Applying Business Skill 15:13 – Entrepreneurial Ventures Before Hubboards 16:58 – Launching and Running Hubboards 18:04 – Product Range and Design Philosophy 19:42 – Branding and Tagline 20:22 – Recent Achievements and Family Success 24:26 – Personal Brand and Daily Routine 26:20 – Technology and Surf Forecasting Evolution 27:55 – Exercise, Family Life, and Kids 29:07 – Plans and Product Development for 2025 32:45 – Challenges of Manufacturing and Tariffs 34:24 – Managing Product SKUs and Inventory 37:48 – Production and Quality Control 38:14 – Trends, Colours, and Customer Preferences 40:23 – Demographics and the Adult Bodyboarding Boom 43:41 – Why Older Bodyboarders Return 47:11 – Favourite and Heaviest Waves 48:28 – Traditions and Branding in Bodyboarding 51:06 – Jeff Hubbard's Future Plans and Reflections 💬 Quote of the Episode

“When you love something, but it’s withheld, your passion for it grows.” – Jeff Dean Hubbard 🧠 Related Campaign Example Corona Lime Ritual TV Commercial — Jeff mentions how the iconic ritual of adding a lime to a Corona wasn’t originally a cultural norm but was created as a “full branding thing,” underscoring the power of simple, memorable brand rituals.

Corona Lime Ritual TV Commercial: https://youtu.be/YeVW40mftyw?si=OYolX8odKYlkrswj

👣 Relevant Links Facebook: https://www.facebook.com/profile.php/?id=100044349105096 Instagram: https://www.instagram.com/jeffreydeanhubbard/ Hubboards Website: https://hubboards.com/ Hubboards Facebook: https://www.facebook.com/ShopHUBBOARDS/ Hubboards Instagram: https://www.instagram.com/hubboards/ Hubboards Twitter: https://x.com/hubboards Hubboards YouTube: https://www.youtube.com/channel/UCzlQPZmqKiWQSHw9FHhX_aw/feed 🌐 Connect with Tim Africa

🔗 Website: https://www.tim.africa 📸 Instagram: https://www.instagram.com/tim.africa 📘 Facebook: https://www.facebook.com/timdotafrica 🎧 Podcast Page: https://www.pod.tim.africa

Welcome to Episode 34 of The Incredible Machines Podcast! In this thought-provoking conversation, Jon Oliff and Luke Holden sit down with Judy Le Roux, a resilient mother and lifelong learner whose journey is marked by adaptation and perseverance. Judy speaks about raising her son Michael, who faced significant medical challenges from birth, and how these experiences shaped her outlook on life. She reflects on her childhood, the pivotal moments that led to career changes, and her willingness to embrace new technology and opportunities.

Throughout the episode, Judy emphasizes the importance of consistency, maintaining a positive mindset, and surrounding oneself with supportive people. She shares how adversity can be a powerful teacher, and how strength is often found in quiet heroes and everyday acts of courage. Together, they explore the value of learning from setbacks, the role of community, and the transformative power of perseverance.

Whether you’re navigating personal challenges, considering a career pivot, or seeking inspiration to overcome obstacles, this episode distils Judy’s most valuable lessons, each packed with actionable advice and interesting perspectives for anyone striving to turn adversity into triumph. ⏱ Timestamped Overview

00:40 – Introductions, Early Tech and Mindset 02:02 – Mindset and Life Choices 04:53 – Judy’s Childhood and Family Values 07:25 – Michael’s Birth and Early Medical Challenges 08:39 – Medical Journey: Eyes, Legs, and Resilience 11:43 – Turning Point and Choosing to Fight 12:52 – Relentless Search for Solution 14:54 – First Major Surgery and Hope 17:01 – Ongoing Operations and Development 19:27 – School Challenges and Small Victories 21:38 – Resilience in the Face of Setbacks 24:50 – Sales Career and Lessons from Adversity 27:10 – Early Career with a Sandwich Business 32:36 – Family, Culture, and Hiring Philosophy 35:39 – Confidence vs. Arrogance 37:37 – Dealing with Haters and Protecting Your Story 39:50 – Facts Over Emotion and Mentoring Others 44:32 – Resilience Defined and Michael’s Achievement 49:39 – Consistency as a Life Principle 51:20 – Incredible Machines and Inspirations 54:05 – Legacy and Words to Her Son Michael 💬 Quote of the Episode

“No matter what anybody says, don’t give up because it’s your choice and you are in control of your mind.” – Judy Le Roux 🧠 Related Campaign Example Forest 5000 “Consistency” TV Commercial — Judy loves the ad’s message that “consistency is the only currency that matters” and relates it to her own life: building success one day at a time, even against the odds, is like growing a forest from single seeds. She chose this campaign to highlight how persistence and small daily efforts accumulate into something extraordinary.

Forest 5000 “Consistency” TV Commercial: https://youtu.be/PinzhCzt6Zo 👣 Relevant Links LinkedIn: https://www.linkedin.com/in/judy-le-roux-mba-a4097994/ Facebook: https://www.linkedin.com/in/judy-le-roux-mba-a4097994/ Instagram: https://www.instagram.com/rjudyle/ 🌐 Connect with Tim Africa

🔗 Website: https://www.tim.africa 📸 Instagram: https://www.instagram.com/tim.africa 📘 Facebook: https://www.facebook.com/timdotafrica 🎧 Podcast Page: https://www.pod.tim.africa