Six weeks into the college football season, Drs. Drew Brannon and Cory Shaffer break down the shifting landscape of the game. Referencing Lane Kiffin’s recent remark that “dynasties are over,” they explore what’s fueling the new era of parity and razor-thin margins across college football. With talent and resources more evenly spread than ever, the mental game has become the true differentiator, placing a premium on a team’s ability to prepare, focus, and execute at the highest level.

After four appearances, Dr. Kimberly Shaffer officially holds the record as the most frequent guest on The Growth Project, but this time she’s switching roles. In a special twist, Kim steps in as host and turns the spotlight on her husband, Dr. Cory Shaffer. From his early influences and career path to the lessons learned along the way, this candid conversation offers a behind-the-scenes look at Cory’s journey.

What does it take to lead with vision, consistency, and purpose in college basketball? In this episode, Dr. Cory Shaffer sits down with Clemson Men’s Basketball Head Coach Brad Brownell. Together, they dive into Coach Brownell’s leadership philosophy and his approach to building and sustaining culture. From the challenges of guiding young athletes to the values that drive success both on and off the court, this conversation offers timeless insights for leaders in every field.