『The Future of Media, Explained - from Press Gazette』のカバーアート

The Future of Media, Explained - from Press Gazette

The Future of Media, Explained - from Press Gazette

著者： New Statesman Media Group
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概要

Press Gazette has covered the world of news media since 1965. This podcast draws on the expertise of our award-winning team and brings in expert voices to explain one theme, idea, strategy or innovation every week.


The Future of Media Explained aims to provide industry leaders with the information they need to create commercially successful businesses based on quality content.


If you need to know about topics like: cookie-less targeting, data journalism, paywall strategies, content management systems, new publishing revenue strategies and audience growth tactics - then this is the podcast for you. It also aims to provide insight into the biggest challenge of all, how to lead and inspire people on the journey of technology-led change which ever major media company globally is going through.


It is hosted by Press Gazette Editor-in-chief Dominic Ponsford who is joined every week by a member of the team sharing insights from their area of expertise and featuring interviews with some of the leading names in media globally.


Hosted on Acast. See acast.com/privacy for more information.

New Statesman Media Group 経済学
エピソード
  • Tech transformation at ADWEEK with Mike Beyman

    Tech transformation at ADWEEK with Mike Beyman
    2026/03/19
    ADWEEK chief strategy officer Mike Beyman talks AI, tech transformation and new forms of advertising for publishers with Press Gazette editor in chief Dominic Ponsford. This episode was sponsored by WordPress VIP.

    Hosted on Acast. See acast.com/privacy for more information.
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    38 分
  • Reporting Andrew arrest, robot reporters at Mediahuis and Dom's verdict on Prince Harry trial

    Reporting Andrew arrest, robot reporters at Mediahuis and Dom's verdict on Prince Harry trial
    2026/02/26

    Dominic Ponsford and Charlotte Tobitt talk about how journalists broke news of Andrew Mountbatten-Windsor's arrest and why they named him despite the privacy risk.


    They also discuss a plan by Mediahuis to cover "first-line" news with AI agents, and Dom gives his (somewhat premature) verdict on the Prince Harry and others versus Associated Newspapers privacy trial.

    Hosted on Acast. See acast.com/privacy for more information.
    続きを読む 一部表示
    29 分
  • Quality not discounts: How The Atlantic is powering subscriber growth

    Quality not discounts: How The Atlantic is powering subscriber growth
    2026/02/13

    Atlantic Media’s chief growth officer Megha Garibaldi explained how the next phase of growth for the title needs a focus on “quality traffic” as referral sources decline across news media.


    Also joining the discussion with Press Gazette editor-in-chief Dominic Ponsford was specialist media management consultant Graham Page of Q5.


    The Atlantic already has more than 1.4 million subscribers but Garibaldi sees plenty of scope for more growth. She also stressed that strong journalism remains the foundation of subscription growth, rather than deep discounting.


    Q5 head of media Graham Page highlighted the importance of publishers having cross-functional teams spanning editorial, product and commercial departments, unified around clear leadership priorities and metrics.


    Hosted on Acast. See acast.com/privacy for more information.
    続きを読む 一部表示
    36 分
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