This time, I’m joined by Laurence Stoffel - design leader and creative strategist who was formerly Global Head of Creative Studio at On.

Laurence had spent over a decade building and leading On’s global in-house creative studio, helping transform the brand from a niche running company into a culturally relevant, globally recognised brand. During that time Laurence scaled the creative team from 1 to a 100+ global force creating one of Europe’s most respected in-house creative teams, and helping drive the brand to its IPO.

With over 15+ years dedicated to building teams, creative vision, and scalable systems, Laurence says she thrives in chaos. She knows how to create the systems and culture required to keep creative integrity whilst being in hyper-growth mode, AND turn creativity into durable, conscious brand value.

----------

We offer a FREE Insider membership with access to our job board, learning resources and community updates — all designed to support you in your in-house leadership journey.

If you’re curious more info is here: https://theinsideout.community/insider/

5in5 is our new mini video series interviewing our Inside Out Visionary Members.

Five minutes. Five questions. About their world, their work, and what in-house creative leadership really looks like, right now.

This time I am joined by James North, Creative Director at Tentbox.

-----------------------

We offer a FREE Insider membership with access to our job board, learning resources and community updates — all designed to support you in your in-house leadership journey.

If you’re curious more info is here:

A big thank you to Ride Shotgun, a brand and activation agency and partner of the Inside Out® Community, for producing our 5in5 series.

This time I'm joined by Visha Kudhail, Global Marketing Executive, author and speaker. With a career spanning some of the world's most iconic tech and media brands - including Thinkbox, Google, Pinterest and Square UK - Visha has spent two decades building marketing functions from the ground up and repositioning brands under pressure.

She is a BIMA 100 Champion for Change, winner of Best Leader in Marketing (Brand) at the 2022 Global Women in Marketing Awards, and a co-founder of the FUTURES Network for women in the industry. Her debut book, Authentic Marketing, will be published in June 2026.

-----------

We offer a FREE Insider membership with access to our job board, learning resources and community updates — all designed to support you in your in-house leadership journey.

If you’re curious more info is here: https://theinsideout.community/insider/