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Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Summary:
Tucker and I have been watching this market carefully for a while now, and this episode we finally just said what we really think. We get into where rates are headed, what the Iran peace talks might mean for bond yields and real estate, and why this current stagnant stretch has honestly been harder than the 2008 crash for a lot of operators out there. There's real pent-up demand sitting on the sidelines — the question is when it breaks loose, and whether you'll be positioned to catch it.

We also get honest about some of the decisions we've made over the past couple of years, including why Tucker intentionally slowed his operation down and why that was actually the smarter play. We talk about what it really takes to build lasting wealth in real estate versus just staying busy, why personal liquidity changes everything about how you make decisions, and what we've seen happen to people who chase the wrong goals at the wrong time. Good one this week — hope it hits.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1

Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Summary:
This week I sat down with Greg, a seasoned real estate operator out of the Seattle area who's been in the trenches of this business for years and this conversation did not disappoint. We kick things off with a raw story about a deal I fumbled. Signed too fast, left $30K on the table, and the buyer ended up regretting the whole thing too. It's one of those lessons that stings but the kind you actually learn from. From there, Greg and I go deep on what really separates the operators who last in this business from the ones who burn out or burn bridges. And spoiler: it's not AI, it's not the hottest software, and it's definitely not how loud you are online.

We also get into some real talk about AI in real estate. What's actually useful, what's smoke and mirrors, and why the fantasy of automating your way to deals is setting a lot of people up for failure. Greg breaks down how he's using tools like his Atlas system to get in front of motivated sellers faster, but we're both clear that the money is still made in the room. In negotiations, relationships, and reputation built over years. If you're a real estate agent or investor trying to figure out how to actually build something that lasts, this one's for you.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson

Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1

Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/

Join Easy Button Real Estate LIVE in San Diego: https://easybuttonrealestate.com/live

Summary:
We're back after a little hiatus, and we're not holding back. In this episode, Tucker and I catch up on what's been going on in our worlds: Tucker's pushing through his $5-6M spec build in Naples, I recently welcomed my first kid (and survived the first two weeks), and we both weigh in on where this market is actually headed right now: interest rates, the 10-year bond, geopolitical tension, and all the weird signals that make it nearly impossible to read the tea leaves right now.

But the real conversation? We get into the Brandon Turner situation, one of the biggest real estate syndication stories circulating online right now. Whether you've been following it or this is your first time hearing about it, we break down the real lessons behind it: what happens when you skip too many rungs on the investment ladder, how social media celebrity can fast-track your way into deals you're not ready for, and why the people who truly build lasting wealth in this game rarely, if ever, make the news. If you're wholesaling, flipping, or thinking about raising capital, this one's for you.

Connect with Cole Ruud-Johnson
Instagram: https://www.instagram.com/coleruudjohnson
Twitter: https://twitter.com/coleruudjohnson
LinkedIn: https://www.linkedin.com/in/coleruudjohnson
TikTok: https://www.tiktok.com/@coleruudjohnson