The Conversation You're Avoiding Is Costing You Millions
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Cecilia runs a financial services firm with clients earning anywhere from $100K to $10 million.
Her biggest clients (the ones paying her the most) want her to handle their accounts receivable and accounts payable. The problem? She wants out of that work entirely, even though it makes up half her revenue.
In this episode of In The Room, Rachel breaks down what's actually going on. Spoiler: it's not the service. It's how Cecilia is showing up as a CEO.
If you've ever felt like you're the bottleneck in your own business, this one's for you.
What we cover:
How to spot when you're avoiding the work that would actually scale your business Why "honesty is kind" when leading a team The boundary work most CEOs skip with both their team and their messy clients Why your second star employee takes way less time to train than your first How to stop being the person every client calls
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