What would your life look like if you stopped living by other people's expectations? Sandra Stocks, NLP practitioner, energy worker, and bestselling author, joins The Coaching Edge Podcast to explore authenticity, the inner voice, and the Hell Yes framework.

Sandra explains why motivation alone rarely creates lasting change, why emotional goals matter more than outcome targets, and how curiosity opens the door when goal pressure closes it. A practical and thought-provoking conversation for coaches and anyone ready to start asking what they genuinely want.

Most leaders manage their teams without first managing themselves. Margaret Andrews, Harvard instructor and author of Manage Yourself to Lead Others, has spent nearly 20 years closing that gap. In this episode, she shares the self-awareness framework she teaches at Harvard, covering emotional intelligence, values clarity, feedback patterns, and team resilience. Dr. Steve Jeffs and Erwin de Grave join her for a practical, direct conversation about what it takes to lead well from the inside out.

Dr. Marcia Reynolds started coaching in 1995 and helped design the original ICF competencies. Her message today: AI is forcing coaches back to the one thing it cannot replicate — genuine emotional presence.

In this episode, Marcia explains how a coach's emotional state co-regulates the client's nervous system, which is the actual mechanism behind coaching breakthroughs. She challenges the idea that following the rules makes you a better coach, and argues that mastery means learning the structure well enough to forget it and be fully present.

She also covers why leadership development keeps failing in organizations, what KPIs Maersk used to make coaching skills measurable, and why the profession needs to stop treating human connection as a trend. Her book Coach the Person Not the Problem, second edition, released on March 3rd, 2026.

Coaches are trained to ask great questions. But most find selling deeply uncomfortable. Lisa Carver spent 16 years as a corporate sales leader before becoming a team and leadership coach, and she has a clear view on why.

In this conversation with Dr. Steve Jeffs and Erwin de Grave, Lisa explains why a single LinkedIn message is only the first five minutes of a two-year campaign, how she traveled to meet a cold lead and kept that client for four and a half years, and why case studies are now more valuable than a perfect proposal in an AI world.

She also covers how to measure coaching outcomes with simple, client-rated objectives so every engagement produces evidence you can use.

Episode page: https://thecoachingedgepodcast.com/why-your-sales-background-is-an-asset-not-a-liability-lisa-carver-on-building-a-coaching-business-that-wins-clients/

He built one of the largest coaching companies in the Middle East from nothing. Nic Woodthorpe-Wright spent 20 years educating a market that had never heard of coaching, and today leads a network of over 100 ICF-accredited coaches working with major corporations across the region.

In this conversation with Dr. Steve Jeffs and Erwin de Grave, Nic shares his approach to selling coaching through passion rather than persuasion, what organizations look for when they hire coaches, and how to prove ROI in corporate coaching programs. He also addresses where AI fits in the future of coaching and why human connection remains at its core.

Watch the full episode here: https://thecoachingedgepodcast.com/nic-woodthorpe-wright-on-building-a-100-coach-company-and-selling-what-the-world-needs/

Steve Hamilton-Clark spent 27 years as a CEO in the Middle East before founding The 18th Camel, his global executive coaching practice. In this conversation with Dr. Steve Jeffs and Erwin de Grave, Steve shares why self-leadership matters more than business strategy for executives.

He reveals the single question he asks at the end of every coaching session, why CEOs are often the least heard people in their organizations, and how vision-first coaching keeps leaders moving forward. Steve explains why presence matters more than technique, how emotional connection drives team ownership, and why the future of successful leadership depends on heart count over head count.

The conversation offers practical insights for coaches building their businesses and leaders wanting to show up differently for their teams.

Watch the full episode here: https://thecoachingedgepodcast.com/steve-hamilton-clark-on-why-heart-centered-leadership-drives-real-business-results/

Mind Movies co-founder Natalie Ledwell explains why AI fails at creating emotional transformation.

After 9 years traveling with Dr. Joe Dispenza and building a $700K launch week, Natalie brings hard-won wisdom to this conversation with Dr. Steve Jeffs and Erwin de Grave.

She shares why affirmations need human co-creation to work. She explains how to build a coaching business without burning out. And she issues a challenge: stop asking "how could they think that?" and start asking "help me understand."

Natalie's three keys for coaches: design your life first, build from a solid foundation (not survival mode), and surround yourself with people who lift you up.

Watch the full episode here: https://thecoachingedgepodcast.com/natalie-ledwell-on-why-emotion-drives-transformation-and-how-coaches-should-use-ai/

What if the best thing a coach could do is shut up longer? Carly Anderson, a 28-year coaching veteran who trained in Australia's first certification program, joins Dr. Steve Jeffs and Erwin de Grave to discuss why structure creates freedom in coaching.

Carly explains why coaches default to proving expertise instead of trusting the process. When coaches stay quiet longer, clients discover wisdom they did not know they had. She shares the example of a CEO who spent 10 months listening before making any changes to his organization.

The conversation also explores how AI will filter authentic coaches from those who use technology as a crutch. Carly believes the human presence remains essential for helping clients implement what they learn.

Watch the full episode here: https://thecoachingedgepodcast.com/carly-anderson-on-why-structure-creates-freedom-in-coaching/