『The Business of Being an Author』のカバーアート

The Business of Being an Author

The Business of Being an Author

著者: Andrew Griffiths
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The Business of Being an Author is a practical, straight-talking podcast for authors who want their book to do more than just sit on a shelf. Hosted by Andrew Griffiths, Australia’s number one small business author, the podcast explores how to turn a book into a serious commercial asset that builds credibility, creates opportunities, attracts clients and generates real income. Across the series, Andrew shares the thinking and strategy behind building a business around a book, from mindset, branding and product architecture through to leverage, media, collaboration, marketing and long-term planning. It is for authors who want to think bigger, act smarter and use their book as the foundation for a business of substance.

More information www.theauthoracademy.com.au

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  • E21 | Books Are Not Products, They are Platforms – Bushy Martin
    2026/06/09

    A book should not just explain what you know, it should elevate what you are worth. When used strategically, it becomes more than a credibility tool, it becomes a platform for bigger fees, stronger positioning and deeper authority in the market.

    Katja Forbes is a customer experience strategist, speaker and author of Machine Customers, a bold and highly original book exploring what happens when AI agents, autonomous systems and intelligent machines begin acting as customers in their own right. In conversation with Andrew Griffiths, she shares how she approached the book with rare clarity and commercial intent, using it not as a passion project but as a serious business asset designed to strengthen her speaking career, sharpen her authority and differentiate her in a rapidly evolving field. It is a smart, future-focused look at writing with purpose, depth and genuine strategic intent.

    🖋️ Author coaching and Author Academy programs: www.theauthoracademy.com.au
    💥 Andrew Griffiths, keynotes, books and resources: www.andrewgriffiths.com
    💼 LinkedIn (daily insights and updates): https://www.linkedin.com/in/griffithsandrew/

    Katja Forbes
    https://www.thecxevolutionist.ai/

    Katja Forbes’s books

    • Machine Customers: The Evolution Has Begun

    See omnystudio.com/listener for privacy information.

    続きを読む 一部表示
    44 分
  • E20 | Why Katja Forbes Wrote a Book to Stand Above the Pack
    2026/05/26

    A book should not just explain what you know, it should elevate what you are worth. When used strategically, it becomes more than a credibility tool, it becomes a platform for bigger fees, stronger positioning and deeper authority in the market.

    Katja Forbes is a customer experience strategist, speaker and author of Machine Customers, a bold and highly original book exploring what happens when AI agents, autonomous systems and intelligent machines begin acting as customers in their own right. In conversation with Andrew Griffiths, she shares how she approached the book with rare clarity and commercial intent, using it not as a passion project but as a serious business asset designed to strengthen her speaking career, sharpen her authority and differentiate her in a rapidly evolving field. It is a smart, future-focused look at writing with purpose, depth and genuine strategic intent.

    🖋️ Author coaching and Author Academy programs: www.theauthoracademy.com.au
    💥 Andrew Griffiths, keynotes, books and resources: www.andrewgriffiths.com
    💼 LinkedIn (daily insights and updates): https://www.linkedin.com/in/griffithsandrew/

    Katja Forbes
    https://www.thecxevolutionist.ai/

    Katja Forbes’s books

    • Machine Customers: The Evolution Has Begun

    See omnystudio.com/listener for privacy information.

    続きを読む 一部表示
    44 分
  • E19 | Books as Business Accelerators, Keith Abraham on Credibility, Contracts and Commercial Growth
    2026/05/12

    Keith Abraham has never treated a book as a side project. For him, books have always been strategic tools, credibility builders, conversation starters and powerful commercial assets that open doors to speaking gigs, corporate programs and long-term client relationships.

    Keith is a global expert in goal achievement and high-performance leadership. For 30+ years he has presented to more than 1.7 million people across 43 countries. He is a Hall of Fame professional speaker and has received honours including Keynote Speaker of the Year and Educator of the Year.

    Books have been pivotal to Keith’s business: from lifting his professional profile to helping secure major contracts and deepen his authority in the marketplace. Keith says it’s about playing the long, being strategic with EVERY book you write, and understanding how authorship can become a serious driver of business growth.

    🖋️ Author coaching and Author Academy programs: www.theauthoracademy.com.au
    💥 Andrew Griffiths, keynotes, books and resources: www.andrewgriffiths.com
    💼 LinkedIn (daily insights and updates): https://www.linkedin.com/in/griffithsandrew/

    Keith Abraham
    https://keithabraham.com/

    Keith Abraham’s books

    • Creating Loyal Profile Customers
    • Living Your Passion
    • It Starts With Passion
    • BE
    • Focus
    • Unstoppable Velocity

    See omnystudio.com/listener for privacy information.

    続きを読む 一部表示
    42 分
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