If you have ever felt like you are running a marketing agency instead of an art practice, you are not alone. In this episode, I sit down with Alex Mitow and Sharone Halevy, the dynamic duo behind Superfair, now in their 11th year as one of the most artist-forward art fairs in the country. We talk about what they are witnessing in real time across the artist community, why burnout is at an all-time high, and what actually works when you strip away the noise.

We cover:

• Why social media has aged and what that means for your practice
• The concept of force multipliers and how to find yours
• What artists are doing that is getting in their own way
• Why in-person connection is the ultimate leverage point
• How to come back to life creatively when you are running on empty
• What it actually looks like to exhibit at an artist-forward art fair

LINKS AND RESOURCES

Book a free 15-minute discovery call with the Superfair team (mention Create! Magazine for exclusive listener discounts):
https://calendly.com/d/cqt2-fkf-54v/15-minute-discovery-meeting

Learn more about Superfair:
https://www.thesuperfair.com

Celebrate ten years of Create! Magazine with our first ever Annual Art Prize, open now through July 31:
https://www.createmagazine.co/prize

Submit to our current open calls and stay up to date on everything Create!:
https://www.createmagazine.co

Join us on Substack. Articles are free for your first seven days, and your support keeps us sharing artists, career tips, and resources with the community:
https://createmagazine.substack.com

CONNECT WITH SUPERFAIR

Website: https://www.thesuperfair.com