Text a question to Victoria!

As an entrepreneur, have you ever struggled to turn your work brain “off”? Keri Ford is a mom of two, creative director turned award-winning executive coach, and the CEO and founder of Elevate with Keri. She is trauma trained and passionate about nervous system regulation for high-achieving women. Keri helps women bridge the gap between outer achievement and inner peace, teaching them how to build thriving businesses without burning out.

In this episode, Victoria and Keri dive into everything from trauma in entrepreneurship to the real cost of always being “on”. Keri shares how she went from corporate creative director to CEO and how each chapter taught her tools to get to the next level. You’ll walk away knowing how to recognize early signs of burnout, build resilience through regulated stress, and redefine what success looks like in your current season.

If you’ve ever felt the weight of constant decision fatigue, racing thoughts at night, or the pressure to maintain momentum no matter the cost, this episode is your permission slip to slow down. Whether you’re on your morning walk or taking a break between calls, this conversation will leave you feeling grounded with practical tools to use throughout your day. Grab your notebook and a fresh cup of coffee, because you don’t want to miss this one.

Links Mentioned in Today's Episode:

Follow Keri on Instagram

Visit Elevate with Keri

Check Out The Champagne Club

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/

Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

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Text a question to Victoria!

Your website might be costing you clients without you even realizing it. Discover how to tell if your website is a true brand asset or if it’s actually a brand liability. As a female entrepreneur, your website is often the first impression your clients have and it can either build trust and credibility or create hesitation that keeps potential clients from booking with you.

In today’s episode, Victoria is sharing valuable information to teach you how to make your website work for you, not against you. From designing with user experience in mind, to creating consistent branding, and using storytelling and messaging that speaks directly to your ideal clients, you’ll gain strategies to turn your website into a conversion-driving, trust-building tool.

Be sure to listen all the way through because Victoria is giving you a six step framework to help you do a self audit of your website! If this still feels daunting to you, don’t worry! Keep listening because there may even be a special offer to help you get personalized guidance on how to optimize your website!

Like Victoria always says, you don’t get a second chance at a first impression, so get ready to take notes and let’s turn your website into your brand’s strongest asset!

Give Your Website a Self-Audit! Ask Yourself These Six Questions!

1. Can a stranger understand who you serve and how in less than five seconds when they land on your website?

2. Do your visuals and messaging feel like the same brand across all platforms?

3. Would you be proud to send a high ticket customer to your website right now?

4. Do you think your friends are excited to send out your website URL when they are referring someone to you?

5. Does your site guide users towards one clear action?

6. Does it communicate authority and professionalism equal to your expertise?

Links Mentioned in Today's Episode:

Get a FREE Website Audit by Victoria

Work With BrandWell Designs

Looking for Brand Clarity? Join The Branding Business School!

Follow BrandWell on Instagram

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/

Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.

Save on your first year of Honeybook using this link!
Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!

Text a question to Victoria!

As we're quickly approaching the Holiday Sales Season, this episode is a great reminder of ten common myths we've been told about selling, that's actually hurting our businesses and our confidence. Originally aired in June 2025, Victoria is joined by BrandWell’s sales coach and The Branding Business School educator, Gwen Tinsley. This episode is an honest, energizing conversation about what it really takes to sell with confidence as a female entrepreneur. Gwen opens up about her career transition, the deep friendship she’s built with Victoria, and how she helped her find clarity and ease in selling her services without apology.

Together, they unpack the 10 biggest myths about sales that might be holding you back and share exactly what to do instead. You’ll learn how to maintain pricing integrity, confidently close deals, and navigate difficult clients with empathy and boundaries. Gwen and Victoria also dive into how emotions drive purchasing decisions, why a strong discovery process matters, and how choosing the right clients protects your energy and business growth.

If you’ve ever felt uncomfortable when it comes to selling, this episode will shift your perspective. Discover how to create genuine, human-to-human connections, implement outcome-based sales strategies, and develop the mindset needed to grow your business with grace and grit.

Tune in to challenge what you’ve been told about selling and walk away with practical tools to build confidence, attract aligned clients, and elevate your entrepreneurial journey.

Links Mentioned in Today's Episode:

Enroll for The Branding Business School here!

Grit and Tenacity Consulting

Listen to Gwen's Newest Podcast: The Reigning Queen Podcast

For show notes, head to www.thebrandingbusinessschool.com/thepodcast/

Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

Follow BrandWell on Instagram.
Follow The Branding Business School on Instagram.

Save on your first year of Honeybook using this link!
Save 50% off your first year of Flodesk using this link!
Get $30 off your first month of Nuuly using this link!
Get up to $150 off your first box of Factor Meals using this link!