Already making sales and want your business to run without you being online 24/7? In this episode, I sit down with Laura, a lawyer turned online business owner, who works four hours a day and is preparing for maternity leave without income stress. We break down how she built systems, funnels, and SOPs that sell in the background so she can step away without everything collapsing.

• Why chasing bigger months and flashy revenue goals can distract you from building a business that actually fits your life.

• How Laura transitioned from corporate law to a four-hour workday using structure, routines, and systems.

• The difference between building a business around launches versus building evergreen systems that sell daily.

• Why funnels remove the "I am my own sales system" pressure.

• How to know if you're ready to build funnels (assets in place, messaging clear, offers validated).

• The importance of messy action early on so you have assets to automate later.

• Why relying only on Instagram and algorithms creates unnecessary stress.

• How evergreen systems serve your clients better by giving them access on their timeline.

• The mindset shift from "this launch must work" to "this asset works long term."

• Why contracts and legal structure matter when you scale.

🔥 Funnel Queen Mastermind is open. If you already have offers, a freebie, and you're making sales but want a backend that runs without you posting daily, this is your next move.

💬 Send me a message to chat about whether this round is the right fit.

Funnel Queen Mastermind

⚖️ Need proper contracts in your business? Connect with Laura and get your legal foundation handled by a real lawyer, not your VA.

Already selling your offers on social media and want new followers to upgrade into your high-ticket offer in days?

In this episode, I break down exactly how a woman who didn't know I existed on Thursday became a high-ticket client by Sunday. No back and forth in the DMs or sales calls. Just a backend system doing its job.

If you're building toward multi-six or seven figures, your income cannot depend on how often you post or how much energy you have that week. This training shows you how to build a First Yes Funnel that collapses the buyer journey and upgrades cold followers into committed buyers fast.

• Why viral content and big audiences are not what create fast high-ticket sales

• The 5 elements that collapse the buyer journey in days

• How to get the first yes and stack more yeses naturally

• How to position yourself as the authority immediately in your sales funnel

• How to engineer emails with buyer psychology without manipulation

• How to adapt your funnel to clicks and behavior

• Why intentional sequencing builds trust faster than random sales emails

• How to stop being the sales system in your own business

🔥 The First Yes Funnel Workshop is now $27 instead of $97.

Inside this 60-minute workshop, you get:

• The full funnel structure

• The exact email framework + templates

• Personalization strategies based on buyer behavior

• The most common funnel mistakes to avoid

• A plug-and-play planner so you can build it in a weekend

If you want new followers to upgrade into your signature offer without you launching or sending DMs, this is your starting point.

👉 Grab it here: https://gwenferreira.com/fyf-workshop

Already selling high-ticket offers and want a system that brings the right clients to you consistently?
In this episode, I break down what sales funnels are actually for in high-ticket businesses, why most people are using them wrong, and how a well-designed backend can sell for you without lowering standards, chasing leads, or being "on" all the time.

• Why high-ticket funnels are not built to push people to apply

• The real job of a funnel in a high-ticket business: safety, authority, desire, proximity

• How funnels replace repetitive DM conversations and free calls

• Why your funnel should filter people out, not attract everyone

• How a backend experience upgrades trust faster than content alone

• The role of low- or mid-ticket offers in preparing buyers, not replacing high-ticket work

• Why high-ticket businesses scale through design, not more visibility

🔥 Funnel Queen Mastermind is open
A 5-week high-level group experience to design a backend system that supports your high-ticket offers, protects your standards, and sells without relying on constant visibility.

👉 Click the link below to get full details
💬 Or DM me to decide if Funnel Queen, a 1:1 space, or a funnel audit is the right next move