📝 Podcast Summary: You’ve launched the product. You’ve dabbled in Facebook Ads. Maybe even hired a freelancer or two. But something’s still… off. Enter Brook Shepard.

As founder of Mason Interactive, Brook’s been quietly helping brands scale for 15+ years by merging hard data with human-centered strategy—and in this episode, he explains why most paid media flops (and what to do instead). From ad agencies faking dashboards to solopreneurs who think they’re “not ready” to scale, this conversation uncovers the real reasons your marketing isn’t converting—and how to fix it.

🎧 Whether you're DIY'ing your ads, hiring help, or scaling fast—this episode will rewire how you think about growth.

📄 Show Notes

In this episode of the Table Rush Talk Show, host Mischa Zvegintzov interviews Brook Shepard, founder of Mason Interactive, a full-service digital marketing agency that’s helped ecommerce, education, and healthcare brands scale with strategy, design, and data.

They dive into:

• Why data without story is dangerous—and vice versa
• The real reason most brands fail with paid ads
• How Brook saved a major brand from a 40% drop in ROAS
• What solopreneurs get wrong about timing their ad spend
• AI’s role in advertising—and why it’s not the savior people think
• Brook’s truth bomb: “If it’s not helping the bottom line, it’s just decoration.”

💡 Whether you’re scaling or just starting, this episode is a crash course in paid growth—with zero fluff.

🎯 Learn more about Brook’s approach or start a conversation:

• 📍 Work with Mason Interactive
• 🌐 Visit masoninteractive.com
• 💼 Connect with Brook on LinkedIn
• ▶️ Watch Mason Interactive on YouTube

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✍️ Episode Summary

This isn’t just about productivity—it’s about reclaiming your life.

In this raw and revealing conversation, David Wood—former Fortune 100 actuary turned world-class coach—breaks down how high-achievers can double their revenue and their time off by focusing on less. He shares how personal tragedy, burnout, and a near-fatal accident became the forge for his signature “30% more courage” method. You’ll walk away with practical tactics, deep mindset shifts, and a wake-up call to start living without regrets.

📍 Free Resource: Take David’s Focus Quiz at www.focus.ceo/quiz to discover where you're leaking time and impact.

📄 Show Notes

🎙️ Guest: David Wood

• 🌐 Website: focus.ceo | davidianwood.com
• 💡 Free Resource: focus.ceo/quiz
• 📲 LinkedIn: linkedin.com/in/focus-ceo

🧠 Mentioned Books

• The Way of the Superior Man by David Deida
• Radical Honesty by Brad Blanton

🧩 Key Takeaways

• If you feel scattered and overcommitted—you probably are.
• “Focus on less + 30% more courage” is the secret to more time, money, and freedom.
• The hard conversations you avoid are the doorway to growth.
• Personal breakthroughs fuel professional success.
• David’s coaching starts at $2k/month (sliding scale available).
• If the coaching isn’t worth it, he donates your fee to charity.

🔗 CTA Recap

• ✅ Take the Focus Quiz – focus.ceo/quiz
• 📬 Want coaching? David’s current rate is $2k/month on a sliding scale!
• 🤝 Connect: linkedin.com/in/focus-ceo

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• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

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What if the most scalable startup ideas aren’t in the cloud—but on the factory floor?

In this episode, Renan Devillieres, founder of OSS Ventures, reveals how he’s helped launch 20+ startups into the heart of industrial operations—powering over 2,000 factories across Europe.

We explore why venture studios might be the next great startup model for founders who want to build fast, validate early, and embed into real-world systems. But the real story here? It’s a deeper one—about dignity, constraint, and why sustainable disruption starts with humility, not hype.

🔑 Topics We Cover

Why industrial pain points are a goldmine for founders

The OSS Ventures model (and how it differs from incubators or VCs)

What legacy industries get right that tech often misses

How Renan balances systems thinking with startup speed

Book recs: Zero to One by Peter Thiel and How to Live an Extraordinary Life by Anthony Pompliano

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• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

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If you’ve ever wondered how to build multiple 7-figure businesses without chasing hype or burning out your team—this is the episode for you.

Tyler Dunagin, CEO of Turnserv, didn’t just disrupt the property service game—he rebuilt it from the inside out. In this conversation, he shares how he built three high-growth brands from scratch, got featured on the Inc. 5000, and why cultivating an obsessive focus on systems and culture is the real key to scale.

You'll learn how Tyler navigated resistance, handled early-stage chaos, and how a chance conversation with mentor David Heller of The NRP Group redirected his entire life. Plus: why Deep Work by Cal Newport changed everything—and how his 'business in a backpack' model is empowering a whole new generation of entrepreneurs.

In this episode of The Table Rush Talk Show, Mischa interviews Tyler Dunagin, founder of Turnserv, ApartmentPainters.com, LiquidLiner.com, and ApartmentFlooring.com. They explore:

The secret behind launching 3 seven-figure brands in under 18 months

The mindset shift that happens when you stop hustling and start systemizing

The overlooked importance of operations culture in multi-family housing

The entrepreneurial reset triggered by Deep Work by Cal Newport

How Tyler's Liquid Liner product became a “business in a backpack” model

Lessons from David Heller of The NRP Group—and why mentorship matters

🎧 Plus: A sneak peek into Tyler’s Dunagin Collective, a creative and collaborative space for entrepreneurs.

Mischa's Stuff!

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• How to speak with confidence and authenticity.
• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

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______________________

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If you've ever looked successful on the outside but were secretly falling apart on the inside—this episode is for you.

Bill Overton spent decades as a top executive in the HOA industry… until his high-functioning depression caught up with him. In this powerful conversation, he shares what burnout really looks like behind the boardroom doors, why “self-care” isn’t enough, and how leaders can model the mental health shift we urgently need.

We go deep on his personal crash, his recovery, and how it led to him writing the industry-defining book Managing Mental Health. Bill’s not here to sugarcoat anything—but he is here to give you tools, language, and hope.

In this episode of the Table Rush Talk Show, Mischa interviews longtime friend and mental health advocate Bill Overton, author of Managing Mental Health: A Guide to Building Resilience and Finding Balance in Community Associations.

They explore:

• The truth about high-performing depression
• Bill’s story of hitting burnout and stepping away from his executive role
• How the HOA and property management world quietly selects for stress-magnets
• The “10 Everyday Superpowers” that can help anyone create a more balanced life
• Why leaders need to model mental health change—not just talk about it
• The cultural impact of organizations like The Savannah Bananas
• Reflections on The Jungle and the systemic parallels to today’s workplace mental health crisis

📘 Book (Print): Managing Mental Health

📘 Book (Digital): Managing Mental Health (Digital)

🧠 Article: “Self Care Is Not the Solution to Burnout” by Dr. Justin D. Henderson

⚾ The Savannah Bananas

📖 The Jungle – Amazon

🧑‍💼 Connect with Bill on LinkedIn

Mischa's Stuff!

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• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

Join us and start your journey to becoming a podcast guest-speaking pro!

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______________________

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If you’ve ever wondered what it actually takes to build a wildly profitable, lifestyle-driven Amazon brand—and exit it for seven figures—then you need to hear this conversation with Neil Twa. From leaving IBM to launching five 8-figure brands, Neil breaks down the almost-automated system that’s helped 1,000+ people do the same. You’ll learn how to pick a winning product (even among a billion listings), build with an investor's mindset, and why most people fail before they even start.

This isn’t just about selling stuff on Amazon—it’s really about building a machine that funds your freedom.

🎧 Listen in and you’ll hear:

• Why most people launch products backwards—and what to do instead
• The 4-part system behind Neil’s “$3K-a-day-in-20-days” brand launch
• How to reverse-engineer a 7-figure exit
• The mindset traps that keep people stuck—and how Neil helps bust them
• What “steal someone else’s girlfriend” means in the Amazon FBA world 😏
• Why Feel the Fear and Do It Anyway by Susan Jeffers is still gospel

🛠️ Resources & Links:

🎁 Grab Neil’s book for FREE → voltagedm.com/freebook (use code PIONEER)

🌐 Learn more: voltagedm.com

📺 Watch Neil on YouTube: youtube.com/c/NeilTwavoltage

💼 Connect on LinkedIn: linkedin.com/in/neiltwa

Mischa's Stuff!

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• How to speak with confidence and authenticity.
• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

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If you’ve ever wanted to break into real estate without riding the Wall Street roller coaster—or wondered how the heck people are making serious returns through tax sales—then you must listen to this eye-opening convo with Brian Seidensticker.

Brian reveals how he’s helped investors fund over $42 million in distressed properties through his platform Tax Sale Resources, and how anyone (yes, even you!) can tap into overlooked tax lien and deed opportunities hiding in plain sight. We’re talking off-market gold here—with the data, tools, and even the capital to back it all up.

But this isn’t just about tax sales—it’s about why the system is broken, where the banks are falling short, and how that creates massive upside for savvy entrepreneurs willing to learn and leap.

📝 Show Notes (Fully Loaded):

• How Brian went from upside-down flipper to tax-sale trailblazer 💥
• Tax liens vs. tax deeds: what’s the difference, and which one is for you? 🧭
• Why banks steer clear of tax deed deals—and how Brian’s Mountain North Capital swoops in to fill that crucial gap 💼
• How Tax Sale Resources became the go-to “Zillow for tax sales,” now used by 26,000+ investors 🔧
• A jaw-dropping $500K commercial property deal that turned into $2.5M+ in value 📈
• What it really means to scale smartly with data-driven investing—and how to know when you’re ready 🧠
• Florida’s chaotic-but-lucrative tax deed market, explained 🔥
• Why access to off-market deals is your next unfair advantage 💎
• The biggest mistake new investors make—and the simple shift that fixes it
• Plus, the creative capital partnership model that’s changing the game

📘 Book every investor should read: Mindset by Carol Dweck
👉 Grab it on Amazon

🎯 Tax Sale Resources HQ: www.taxsaleresources.com
🎥 Watch their strategy sessions on YouTube: Tax Sale Resources Channel
🔗 Connect with Brian on LinkedIn: Brian Seidensticker

📬 Want to dive deeper or reach out? Everything you need is at taxsaleresources.com — including info on their Accelerator Program and capital partnerships.

Mischa's Stuff!

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If you've ever wondered how to actually navigate the AI revolution—without getting crushed by it—then you must hear this one. John Girard, serial tech CEO and modern-day philosopher, breaks down what most businesses are getting dangerously wrong about AI adoption—and what to do instead.

This isn’t just about optimizing workflows—it’s really about whether your business survives the next decade. We unpack the AI enablement wave, why it’s eerily similar to the dot-com boom (and bust), and how solopreneurs and Fortune 50s alike can avoid becoming obsolete. Whether you're a curious founder, a hesitant exec, or a policy-overwhelmed leader, this convo is your wake-up call.

• Why every business is now an AI business (even if it doesn’t know it yet)
• The 5 core areas where AI will hit first: customer support, sales, marketing, HR, and operations
• John’s wild vision of “AI enablement consultants” as the new web designers of the 2000s
• What most companies get totally wrong about AI strategy
• The “AI policy vs. AI framework” debate—and where to start
• Shocking story: how one company 2X’d their valuation with just 10% of their AI plan implemented
• Mischa and John’s honest take on aging, AI longevity, and the spiritual implications of large language models
• Startup throwbacks: what dot-com era lessons still hold true in 2025
• Why teenagers and solopreneurs may secretly have a leg up in this next tech wave

Connect with John's on LinkedIn: https://www.linkedin.com/in/john-girard-a4916/

Mischa's Stuff!

Join my Podcast guest speaking Masterclass: https://www.influencetour.com/go
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• How to speak with confidence and authenticity.
• How to find podcasts that attract your ideal audience.
• How to get booked without the hassle.

Ideal for coaches, course creators, and heart-centered entrepreneurs who want to generate leads, customers, and sales in a genuine way.

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______________________

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