エピソード

  • The Evolution of Content Strategy

    The Evolution of Content Strategy
    2019/03/12
    Have you ever wondered how content strategy role has become a significant role in business and marketing? In this episode, I run through my personal experience with becoming a content strategist and how content strategy has evolved since the Internet started. Connect with Me Content Academy Instagram Succeed with Content Strategy Cohort (Private Facebook Group) […]
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    18 分
  • Why Healthcare Needs Content Strategy

    Why Healthcare Needs Content Strategy
    2019/02/22
    Since the Internet appeared, healthcare topics are the most searched terms. From weight loss to diseases and conditions to treatments, people want information to support their health. In this episode, you’ll hear Kadesha Thomas Smith, Founder and CEO of CareContent, share her insights into the importance of content for hospitals and healthcare systems, how she […]
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    24 分
  • Content Strategy in the Agency World

    Content Strategy in the Agency World
    2019/02/16
    Not to sound too dramatic, but being a content strategist in a digital agency can be a lonely experience. Many digital agencies still don’t focus on hiring content strategists to help with the, yes, content! In this episode, I talk with Jim Jacoby, a well-loved digital agency founder, who understood at an early stage the […]
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    22 分
  • How Content Strategy & UX Work Together

    How Content Strategy & UX Work Together
    2019/02/04
    22 分
  • Advancing Your Content Strategy Career

    Advancing Your Content Strategy Career
    2019/01/03
    A career in content strategy can be exciting and rewarding. Content strategists play an important role in making sure the right information is developed and posted at the right time. In this episode, I talk with rising content strategist, Nicole Shevlin, Social Brand Strategist at IBM, about how she continues to advance her content strategy […]
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    23 分
  • Evolving Your Content Strategy

    Evolving Your Content Strategy
    2018/12/03
    Starting your content strategy is one thing. Evolving it to better serve your audience is another thing. In this episode, Hungry by Nature food blogger, Ellie O'Brien, shares how she keeps her content strategy agile to keep her followers happy while growing more followers. 
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    24 分
  • Planning Your Content Strategy Implementation

    Planning Your Content Strategy Implementation
    2018/12/03
    In this episode, I talk, again, with Katie Scarlett Brandt about the process for implementing a content strategy and what we're doing to make it easy for you to plan and implement your content strategy. 
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    24 分
  • A Content Strategists Guide To Visual Design with Jamie Brizzola

    A Content Strategists Guide To Visual Design with Jamie Brizzola
    2018/11/22
    Content strategists and visual designers have a lot in common. We both need to know brand voice, tone and image direction/needs. In this episode, I interview visual designer, Jamie Brizzolara, to learn how visual designers work, what they need and how we can work better together.
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    24 分