『Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue』のカバーアート

Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue

Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue

著者： Subscription Doc
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 Looking to sell on repeat? You’ve come to the right place. Welcome to the Subscription Prescription Podcast where you’ll learn everything there is to know about ecommerce. From establishing your brand identity online to winning the loyalty of your customers and limiting churn, nothing is off the table in these fun and informative conversations. In a world where online selling is the new way to shop, it’s important to stand out from the competition. Tune in each week to learn from industry expert, Matthew Holman, and jumpstart your ecommerce journey today!Patterns in the Cloud マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Happy Holidays! Last Episode of the Year

    Happy Holidays! Last Episode of the Year
    2025/12/09
    Wishing you and your team the best end to 2025 you can have. We're off until January. See you soon!

    For more info, visit https://thesubscriptiondoc.com
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    2 分
  • Panel

    Panel
    2025/12/02
    In this special roundtable edition of Subscription Prescription, I sat down with three of the sharpest minds in the DTC subscription space:

    👉 Bryan Starck – Founder of 100 Degree Celsius
    👉 Jordan Narducci – Founder of DTCPG
    👉 Andriy Rudnyk – Founder of Good Subscription Agency

    Together, we unpacked what’s really broken in subscription software and strategy - and what is changing in 2026. 💥

    Topics we cover:
    • Why your subscription opt-in rate might be hurting your LTV
    • The dirty secret behind second-order churn
    • The real reason subscription analytics suck
    • How to personalize cancel flows and retention messaging by subscriber journey
    • The future of Subscription 3.0 (AI, SMS, customer-led experiences)
    • Why most brands are failing at org-wide subscription alignment
    • The truth about CAC-to-Payback vs CAC-to-LTV
    • What we’d build if we burned all the subscription apps down and started over

    Plus: a bonus discussion on the future of DTC subscription conferences and what format would actually serve brands best.

    This isn’t theory. These are real-world insights from people who are deep in the trenches with top-performing brands every day.

    📩 Subscribe for more episodes every Tuesday
    🎧 See past newsletter and podcast episodes: https://newsletter.thesubscriptiondoc.com

    👥 Connect with the guests:
    • Bryan Starck - https://www.linkedin.com/in/bryanstarck/
    • Jordan Narducci - https://www.linkedin.com/in/jordan-narducci/
    • Andriy Rudnyk - https://www.linkedin.com/in/%F0%9F%87%BA%F0%9F%87%A6-andriy-rudnyk-77111399/

    #subscriptions #dtc #ecommerce #retention #subscriptionapps #LTV #churn #SubscriptionPrescription
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    1 時間 29 分
  • Stop Forcing Subscriptions: What Actually Drives LTV

    Stop Forcing Subscriptions: What Actually Drives LTV
    2025/11/25
    Most brands think they have a subscription business. The truth is, most of them just have a product with a subscribe button. In this episode of Subscription Prescription, I break down the real reason subscriptions succeed or fail and what you should be evaluating before you decide to push a subscription-first model. We cover:
    • Why subscriptions are only one way to drive repeat revenue
    • How customer buying behavior determines whether subscriptions make sense
    • The hidden risk of subscription-only offers
    • When high AOV upfront beats subscription LTV
    • Why bulk buying, usage patterns, and consumption cycles matter more than cadence
    • How to test conversion, AOV, and LTV to find your best model
    • The segment most brands overlook: repeat buyers who subscribe later
    • Why memberships often outperform subscriptions in LTV
    • How to pressure-test your subscription program before scaling it
    If you're wondering whether your product is truly a subscription product, this episode will give you the clarity and the testing framework you need.

    👉 Get weekly subscription insights: https://newsletter.thesubscriptiondoc.com
    👉 Want an audit or strategy review? Reach out anytime.
    🎧 New episodes every Tuesday.
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    17 分
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