Let's look at getting in-house PR and Strategic Comms roles.

In this episode of Getting a Job in PR, Richard speaks with Edeje Onwude, Director of Groups and Communities at the International Association of Business Communicators, about what actually makes someone valuable inside an organisation in their first year.

It is not about doing what you are asked, it is not about writing better press releases, it is about understanding business objectives, earning trust with senior leaders, and avoiding the trap that quietly derails a lot of early PR careers.

If you are job hunting in PR, thinking about internal communications, or already in your first in-house role and wondering why it feels confusing or overwhelming, this will give you a clearer path.

You will hear:

• Why “being the helpful comms person” can damage your career if you do not link your work to business outcomes

• How to approach mentors and industry leaders so they actually reply and remember you

• How to speak to the C suite using data, insight and action rather than opinion

• What in-house PR and internal communications really expect from entry-level professionals

Edeje shares what she sees through IABC partnerships with the London School of Communications and what organisations actually need from new PR hires. The conversation also covers hidden job opportunities, why community matters in job hunting, and how to move from sending messages to influencing decisions.

If you want to get a PR job and succeed in your first year, this episode will help you think differently about what “value” really means.

GUEST
Edeje Onwude - IABC
LOCATION: High Wycombe, United Kingdom
Web: www.iabc.com
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