🚀 Ready to grow smarter, faster, and louder?

In this episode of Inside Marketing with MarketSurge, Reed Hansen sits down with Shauna Griffiths, fractional CGO/CMO and founder of SLG Impact, to unpack what it really takes to lead, scale, and stay sane in today’s chaotic business environment.

Shauna brings nearly two decades of experience helping companies navigate high-stakes growth—and her take is refreshingly different:
👉 Leadership isn’t a title… it’s a sport.

From her background as a Division 1 athlete to advising leadership teams through major inflection points, Shauna breaks down how to operate like a leadership athlete—and why most businesses are stuck reacting instead of leading.

💡 What You’ll Learn:
• The concept of the “chaos wave”—and how leaders accidentally fuel it
• Why most “marketing problems” aren’t actually marketing problems
• How to diagnose real business bottlenecks (hint: it’s not social media)
• When to hire vs. bring in fractional leadership
• The truth about networking—and why curiosity beats transactions every time

👉 Key Highlights:
✅ Leadership athletes vs. reactive leaders
✅ Why chasing trends is killing your growth strategy
✅ How to build a “special ops” team instead of bloated agencies
✅ The hidden cost of unclear business problems

Shauna also shares how some of her biggest opportunities—and partnerships—came from simply being curious and human in a world obsessed with transactions.

📈 At MarketSurge, we help you turn tools into systems—and systems into growth.
Because growth shouldn’t feel like chaos.

🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

🔗 Connect with Shauna Griffiths:
📧 Email: shauna@slgimpact.com
💼 LinkedIn: https://www.linkedin.com/in/shaunasikorski

🔗 Useful Links
🌐 Website: https://marketsurge.io
📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 X / Twitter: https://x.com/marketsurging
🎙️ Podcast: https://marketsurge.transistor.fm/