Stop Gambling with Your Marketing | Trailer
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Stop Gambling with Your Marketing | Trailer
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Random marketing tactics are no longer enough.
In this episode of Muhami Matters, Chris Adams speaks with Sophie Zollmann, founder of FMD Strategic Partners, about why professional services firms need strategy, positioning and data before jumping into social media, advertising or other marketing activity.
Sophie shares how independent lawyers, doctors, advisers and other professional service providers can become more visible, more credible and more likely to be chosen, even when competing with much larger organisations.
The full episode will be released on Monday, 3 August 2026.
Guest: Sophie Zollmann
Company: FMD Strategic Partners
Website: https://fmdstrategicpartners.com
LinkedIn: https://linkedin.com/in/sophiazollmann
Hosted by Chris Adams, founder of Muhami and CJA Consulting.
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