Startups, get out of your own way: Why Great Products Don’t Make Money Without Marketing & Sales
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Startups, get out of your own way: Why Great Products Don’t Make Money Without Marketing & Sales
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概要
In this episode of Marbling, Christopher Karam breaks down one of the biggest mistakes startup founders make: obsessing over the product while ignoring the rest of the system that actually gets money into the business.
Chris introduces a simple but powerful framework—the Revenue Bridge—and explains why every dollar has to cross three pillars to reach your bank account: marketing, sales, and product. Miss one, and the bridge collapses.
You’ll learn:
• Why most startups don’t fail because of bad products
• How marketing, sales, and product work together as a single system
• Why waiting for a “perfect” product kills momentum
• How selling earlier accelerates feedback, funding, and iteration
• What to focus on if you’re stuck building but not earning
If you’re a founder struggling to get consistent revenue, this episode is a reality check—and a roadmap. Stop overbuilding.
Start completing the bridge. That’s how businesses actually grow.