In this episode, we once again talk about AI, and oh boy do we get off topic.

Here's the AI tool Rick mentioned for recording your screen (we'll talk about that in a future episode)

Here's the AI report Rick mentioned

In this episode, Tyler and Rick discuss the challenges faced by Leg Up Health during open enrollment, including issues with email communication and the impact of AI on consumer behavior. They explore the current health insurance landscape, the importance of product strategy and customer experience, and the role of content in engaging customers. The conversation also touches on shifts in search traffic and marketing strategies as they adapt to changing consumer needs.

In this episode, we talk about whether Rick’s expertise with traditional inbound marketing will work for LegUp Health.

We spend the entire episode diving into how we can better define Less Annoying CRM’s ideal customer profile, and what that would mean for the product and marketing.

In this episode, we talk about what the Less Annoying team should be working on while waiting to see if the last bet actually pays off.

In this episode, we talk about how Rick can overhaul the LegUp Health website to fit their new positioning.

In this episode, Rick shares how he approached thinking about what to do with his first meaningful profit.

In this episode, we dive into where things stand with Less Annoying CRM’s potential new product.

Here's the blog post about First Team Principles Rick mentioned.