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Most LinkedIn profiles are… fine.

Well written.
Nicely structured.
Completely forgettable.

In this episode, I’m talking about why your LinkedIn profile shouldn’t read like a CV, and why your About section isn’t the place to list everything you do or how long you’ve been doing it.

Instead, we’re digging into the power of storytelling.

Real situations.
Real client moments.

I’ll walk you through why talking about yourself rarely works, and how focusing on what actually happened during client projects builds trust, connection, and curiosity far faster.

You’ll be invited to rethink your profile and pick three genuine moments where your work made a real difference, and to use those stories to make your LinkedIn profile feel human, relatable, and worth reading.

No corporate beige.

Just a better way to show what you really do.

Thanks for listening to the Making Digital Real podcast.

If something in this episode sparked a question, an idea, or a lightbulb moment, I’d love to hear from you. You can send me a voice message directly and I may even feature it in a future episode.

☕ Support the podcast
If this show has helped you in your business, you can support it with a coffee. It genuinely means a lot and helps keep the podcast going.

🌍 Explore more of my work
If you’d like help with private podcasts, LinkedIn strategy, MemberVault, or simplifying your digital marketing, you’ll find everything on my website, including ways to work with me.

All the relevant links are below.

Thanks again for listening, and I’ll see you in the next episode.

Send us a message!

Listener interaction is one of the biggest challenges podcasters face.

In this episode of the Making Digital Real podcast, I share why SpeakPipe has become one of his favourite tools for building more connected, engaging podcasts without adding complexity.

You’ll hear how SpeakPipe allows listeners to leave voice messages without sharing email addresses or phone numbers, why voice feedback is far more powerful than written responses, and how podcasters can stitch listener messages directly into future episodes.

Mike also covers practical ways to use voice messages for questions, feedback, testimonials, private podcasts, memberships, and community building, all from the perspective of a podcast mentor and editor working with real clients every day.

If you want your podcast to feel less like a broadcast and more like a conversation, this episode will give you plenty to think about.

Send me a voicemail and give SpeakPipe a try for yourself HERE

Thanks for listening to the Making Digital Real podcast.

If something in this episode sparked a question, an idea, or a lightbulb moment, I’d love to hear from you. You can send me a voice message directly and I may even feature it in a future episode.

☕ Support the podcast
If this show has helped you in your business, you can support it with a coffee. It genuinely means a lot and helps keep the podcast going.

🌍 Explore more of my work
If you’d like help with private podcasts, LinkedIn strategy, MemberVault, or simplifying your digital marketing, you’ll find everything on my website, including ways to work with me.

All the relevant links are below.

Thanks again for listening, and I’ll see you in the next episode.

Send us a message!

In this first episode of 2026, I'm sharing why private podcasts have become one of the most effective tools for businesses that want to build trust, deepen relationships, and simplify their marketing without shouting louder on crowded platforms.

You’ll hear:

• What a private podcast actually is and how it’s different from a public one
• Why attention has become more selective and how private audio fits naturally into modern business
• How private podcasts can be used as paid offers, membership content, or powerful lead magnets
• Where business owners often go wrong with private audio and how to think about it more strategically

If you’ve been curious about private podcasts, or you’re feeling the pressure to do more on public platforms, this episode will help you think differently about how you show up.

Links mentioned in the episode, including ways to work with Mike, can be found in the show notes.

Thanks for listening to the Making Digital Real podcast.

If something in this episode sparked a question, an idea, or a lightbulb moment, I’d love to hear from you. You can send me a voice message directly and I may even feature it in a future episode.

☕ Support the podcast
If this show has helped you in your business, you can support it with a coffee. It genuinely means a lot and helps keep the podcast going.

🌍 Explore more of my work
If you’d like help with private podcasts, LinkedIn strategy, MemberVault, or simplifying your digital marketing, you’ll find everything on my website, including ways to work with me.

All the relevant links are below.

Thanks again for listening, and I’ll see you in the next episode.