『Small Business Sorted Podcast with Kay & Crystal』のカバーアート

Small Business Sorted Podcast with Kay & Crystal

Small Business Sorted Podcast with Kay & Crystal

著者: Kay Godfrey & Crystal Petzer
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概要

Running a small business doesn't have to feel like chaos. Small Business Sorted is the podcast for Australian small business owners who want less stress, more clarity, and a business that actually works for them.


Hosted by business growth coach Crystal Petzer and bookkeeper Kay Godfrey, each episode pairs real-world strategy with practical financial know-how. No jargon, no fluff, just straight-talking advice from two women with over 40 years of combined experience helping businesses thrive.


Crystal brings 30 years of hands-on business experience, from opening her first service station to managing over a thousand franchises across Australia. She now coaches small business owners to grow with clarity and confidence.


Kay is the Northern Beaches bookkeeper who helps DIY business owners get their numbers right, stay compliant, and finally understand what their finances are telling them.

Together, they tackle the real reasons small businesses struggle: cashflow confusion, pricing fears, burnout, people problems, and the systems holding you back. Every episode delivers practical takeaways you can act on this week, wrapped in honest conversation and the occasional laugh.


If you've ever thought, "I'm busy, but I'm not getting ahead," this one's for you.

© 2026 Small Business Sorted Podcast with Kay & Crystal
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  • Cashflow Chaos: Why You’re Busy But Not Seeing the Profit
    2026/03/06

    You're flat out. The work keeps coming in. You've got staff, you've got jobs on the books. So why does it feel like there's nothing left at the end of the month?

    In this episode, Crystal and Kay dig into one of the biggest frustrations in small business: being busy but not profitable.

    They talk through why this happens, including pricing that doesn't stack up, growing without keeping an eye on the numbers, and the difference between cash flow and actual profit.

    If you've ever looked at your bank account and thought, "Where did it all go?", this one's for you.

    In this episode, we cover:

    • Why busy doesn't equal profitable
    • Common pricing mistakes that eat into your margins
    • The difference between cashflow and profit (and why it matters)
    • Simple steps to start getting your finances under control

    Crystal and Kay also share a free Cashflow Chaos Checklist you can download at businessgrowthcoach.com.au/resources

    Connect with us:
    Crystal Petzer - https://businessgrowthcoach.com.au/
    Kay Godfrey - https://upupandaway.net.au/

    If this episode hit home, share it with a business owner who needs to hear it.

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