Small Business Marketing in 2026: What Actually Works (And What's a Waste of Money)
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Small Business Marketing in 2026: What Actually Works (And What's a Waste of Money)
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概要
40% of our customers found Hill Country Chocolate through ChatGPT last December. Not Google ads. Not SEO. Not social media.
In this episode, Melanie flips the script and asks the marketing questions small business owners actually have: Where should I advertise with a limited budget? How do I know if my ads are working? Should I hire someone to run my social media? And what is generative search anyway?
Whether you're in hospitality, retail, food service, or any small business trying to get noticed — the old marketing playbook is dead. We break down what's replacing it.
Bean to Business is the podcast where Dan and Melanie spill the beans on running Hill Country Chocolate, a bean-to-bar chocolate factory in Fredericksburg, Texas.
Read the full article: Small Business Marketing: What Actually Works: (and what's a waste of money)
Visit hillcountrychocolate.com to learn more.
Check out our chocolate factory and book and experience or class at hillcountrychocolate.com