What's the secret to success? In Roswell-Chaves County, it's all about going the extra mile to make sure everyone feels supported.

On the latest ShovelTalk episode, host Bethany Quinn sits down with Michael Espiritu, President & CEO of the Roswell–Chaves County Economic Development Corporation to talk about managing expectations in a rural community and how a commitment to exceeding expectations has led to some major success stories.

Mike also explains how his commitment to going above and beyond helped Roswell beat out 38 other communities to land the National Championship Air Races, an annual event that generated more than $30 million in its first year, inspired business and tourism opportunities, and is set to be a cornerstone of the community for years to come.

This episode is packed with insights for both new and seasoned economic developers who want to build momentum, resilience, and pride in their communities.

What if the future of America’s small towns isn’t decline—but possibility?

In this inspiring episode, we sit down with Jerry Foster, Small Town Champion at Resource Bank, to explore how communities of all sizes are turning vision into reality. Born and raised in rural Illinois, Jerry has spent years helping small towns rediscover their strengths, connect to resources, and take meaningful action to improve quality of life.

Jerry shares the story behind Resource Bank’s Inspire, Renew, Enjoy (IRE) initiative, a national effort designed to empower volunteers, advocates, and local leaders who want to renew their communities—but may not know where to start. From changing the negative narrative around rural America to helping communities uncover their unique character, Jerry explains why no story is too small and why passion—paired with the right connections—can spark real transformation.

Whether you’re from a small town, a neighborhood within a larger city, or simply someone who believes in community-driven change, this conversation offers hope, practical insight, and inspiration to help you be the transformation you want to see.

Hugh McDonald, Arkansas Secretary of Commerce, joins ShovelTalk to unpack how a “small but mighty” state has become home to global giants like Walmart, Tyson Foods, J.B. Hunt—and now a $4 billion Google data center. In this conversation with Golden Shovel’s Bethany Quinn, McDonald shares the strategy behind Arkansas’ recent wins and what other states and regions can learn from their approach.

You’ll hear how Arkansas’ IMPACT legislation modernized incentives, strengthened data center and lithium policies, and reformed utility regulations in ways that helped land Google’s latest project while protecting local ratepayers. McDonald also dives into the state’s evolving energy strategy, the critical role of utilities and economic developers, and why a diversified mix of power sources—and strong community engagement—matters more than ever in the age of AI.

On a personal note, McDonald reflected on his own move from CEO of Entergy to public service, encouraging other retiring executives to consider how they too might contribute to their communities.