In this episode of Smashing PBs, host Shyr Godfrey sits down with Alisha Lovrich, a world-class sports photographer that has covered events like the Paris Olympic Games and the recent Milan Winter Olympic Games.

Alisha shares her path from competitive athletics to sports photography after injury forced her to step away from racing. What started as bringing her camera to the track to stay connected with her teammates soon became a career built on taking chances and knowing how to capture the exact moment that an athlete has pushed beyond their limits. Drawing clear parallels between sport and photography, Alisha explains how composition, timing, and pressure exist in both worlds.

The conversation explores the realities of elite sports photography including limited access, split-second decision-making, and the physical demands of the job, alongside the personal sacrifices required to chase opportunities on the world stage. Alisha reflects on photographing New Zealand athletes at the Olympics, including the power of representation and why seeing competitors like Zoe Hobbs and Eliza McCartney matters so deeply for the next generation of female athletes.

Alisha speaks to what true success really requires: the courage to put yourself out there and chance every opportunity that comes your way, while still having the resilience to accept when things don’t work out.

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