Summary:

Today's episode is with Stephen Steers, a sales consultant, keynote speaker and author. We explore the art of storytelling in sales. Not how to tell your story but how to help people tell a better version of their own story. When you can help someone better understand themselves and through your interaction you better understand them., that's where magic happens.

Stephen has come through the ranks of sales as a business development rep an account executive, and now owns his own sales consultancy business around how to tell effective stories as part of a sales process.

We discuss how human connection, story telling, and emotional intelligence can transform the sales process, moving away from traditional pushy sales tactics to a more empathetic approach. Stephen shares his personal journey with storytelling, the importance of understanding client needs, and effective questioning techniques to foster genuine conversations. The episode emphasizes the significance of emotional responses in decision-making and how to leverage personal stories to build trust and rapport with clients.

You'll learn how to ask questions to help people tell a better story of their problems. You'll help tell stories in a way that gets people to reframe their own stories, and you'll learn how to build trust through understanding wh

Key Moments:

02:19 Redefining Sales: From Selling to Problem Solving

11:43 The Power of Storytelling in Sales - Helpin People Tell Their Stories Better

16:49 Learning from Experience: The Journey of a Salesperson

21:07 Emotional Connection: The Key to Effective Selling

26:02 Building Rapport in Sales Conversations

28:52 Effective Questioning Techniques

33:51 How to Craft A Better Story in Sales

40:50 Humanizing Customer Stories

45:51 Finding Authentic Connections

Connect with Stephen

• LinkedIN
• Website

Connect with Us!

• LinkedIN:
• Website:

Summary:

Alot of people reach out to me to inquire about being a guest but this one stood out amongst almost 150 episodes. Dre Baldwin was the first to make me a personalized video and it landed with me.

Dre Baldwin is a former professional athlete turned entrepreneur and performance coach. Dre shares his unique framework for success, emphasizing the importance of discipline, mental toughness, and authentic communication in both personal and professional settings. He discusses his transition from basketball to business, the significance of understanding one's audience, and the common pitfalls that many face in sales and performance. Dre really dove into discipline in his sport and he realized a lot of his skills translated to business professionals once his playing days were over. It takes a talent to sell your skills on the court to people in a boardroom and Dre does that every day with his consulting practice, his online presence, and his speaking business.

Throughout the conversation, Dre highlights the role of mental conditioning and decision-making in achieving success, while also sharing insights on how to effectively coach others by asking the right questions.

You'll also learn how to reframe what discipline means to make it easier for you to continue at whatever you're working towards. You'll learn mindset techniques that will serve you when you're inevitably faced with a no or a failure to help you keep getting back up. Dre has got you with this one.

Books Mentioned:

1. "The 48 Laws of Power" by Robert Greene
2. "The Art of Seduction" by Robert Greene
3. "10X is Easier Than 2X" by Dan Kennedy and Ben Hardy

Key Moments:

03:00 Dres Framework of Selling by Being Human

05:48 Transitioning from Athlete to Entrepreneur

08:58 The Importance of Authentic Communication

12:02 Techniques for Effective Selling

15:03 Infusing Authenticity in Personal Life

17:58 Understanding Your Audience

20:57 The Work on Your Game Framework

24:01 Common Pitfalls in Sales and Discipline

26:43 The Challenges of Entrepreneurship and Parenthood

29:19 Understanding Mental Conditioning

32:01 The Role of Discipline in Achieving Freedom

36:17 The Importance of Decision-Making and Discipline

39:07 Influences of Family on Discipline and Work Ethic

41:34 Coaching: Asking the Right Questions

47:01 The Unique Traits of Dre Baldwin

Connect with Dre

• LinkedIN
• Website

Connect with Us!

• LinkedIN:
• Website:

Summary:

Have you ever wondered if or how human connection happens in the military? For someone that's never been in the military like myself, I've often thought the military is about a chain of command and an order structure. That's it. You follow orders or else. Human connection and order seem to be opposing forces. But today's guest says that's not always the case. People get sold on staying or leaving the military by the people they report to.

Today I interviewed Enrique Acosta Gonzalez, a leadership expert and former Navy veteran. We discuss the importance of human connection in leadership, the transition from military to civilian leadership, and the significance of building trust and relationships. Enrique shares his experiences in the military, the impact of different leadership styles of his commanding officers, and how authenticity plays a crucial role in effective leadership. We touch on the concept of 'selling by being human' in the military and in his current practice of coaching his clients. This is for you if you've ever wondered how these skills show up in any of these places!

Key Moments:

00:00 Introduction to Leadership and Human Connection

02:56 The Military's Human Element in Leadership

06:06 Building Trust and Relationships in Leadership

09:07 The Impact of Leadership Styles

11:59 Lessons from Military Leadership Experiences

15:05 Transitioning from Military to Civilian Leadership

20:07 The Importance of Authenticity in Leadership

24:00: Selling by Being Human in his current role

26:54 Nurturing Relationships for Long-Term Success

31:59 Working with Strong-Willed Leaders

36:44 Final Thoughts on Leadership and Legacy

Connect with Enrique:

• LinkedIN

Connect with Us!

• LinkedIN:
• Website: