Seeing Pop Culture Through a PR Lens What Everyone Misses
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Seeing Pop Culture Through a PR Lens What Everyone Misses
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In this episode of Pitch and Tell, Robyn Patterson sits down with Mack Media Relations Account Manager Tori Karlic to break down how PR professionals actually view what’s happening in the news, on social media, and across pop culture.
From reality TV drama to celebrity controversies, they talk through how these situations are handled behind the scenes and what brands and public figures get right and wrong when responding.
This episode dives into:
How PR changes the way you see news, social media, and pop culture
The Bachelorette controversy and what went wrong from a PR standpoint
Why timing and messaging matter when videos resurface
The impact of poorly written statements and influencer-driven PR decisions
Justin Timberlake’s DUI footage and missed opportunities in response
How brands and celebrities can better handle public backlash
Follow Mack Media Relations @mackmediarelations
Follow Robyn Patterson @robynmpat
Follow Tori Karlic @torikarlic