Artificial intelligence is changing how businesses grow, but successful AI adoption has far less to do with technology than most leaders think. In this first of a two-part conversation, Alex Bacon, founder of BrightKeel AI, is joined by communication expert, leadership consultant and author Richard Feltham to explore the leadership mindset needed to scale AI successfully across a business.

They discuss why learning how to learn is becoming one of the most valuable AI skills for founders, operators and senior leaders, and why building an AI-ready culture is essential for long-term business growth. Richard explains the difference between knowledge and skills, why practice beats theory, how leaders can develop a genuine growth mindset, and practical ways to help teams embrace artificial intelligence with confidence rather than resistance. They also explore psychological safety, self-efficacy, organisational culture and why the most successful businesses will combine AI with uniquely human leadership.

If you're interested in leveraging AI in business, AI business growth, artificial intelligence in business, AI adoption, leadership, digital transformation, or building a culture where AI becomes part of everyday work, this episode of the Scaling With AI Podcast will give you practical ideas you can apply straight away. Listen now to discover how better leadership can unlock better AI outcomes.

AI is not just another sales tool. Used well, it can change how revenue teams learn, coach, forecast and grow.

In this episode of Scaling With AI, Alex Bacon from BrightKeel AI speaks with Justin Shriber, CEO and co-founder of Terret, about the shift from static sales playbooks to agentic revenue platforms. Justin explains why CROs need to move less like conductors following a fixed score and more like jazz leaders, responding to live market signals in real time.

They explore practical AI use cases for sales teams, including micro enablement, CRM data quality, call transcript analysis, bionic sales managers and more relevant outbound prospecting. Justin also shares where AI can create damage, especially when SDR teams use it to scale generic outreach or let the technology think for them.

For founders, operators and senior leaders interested in artificial intelligence in business, this is a grounded conversation about business growth, sales productivity and what practical AI adoption really looks like. Listen now.

In this episode of Scaling With AI, Alex Bacon speaks to Sue Turner, founder of AI Governance and Professor in Practice for AI and Digital Tech at the University of Bristol Business School, about what it takes to use artificial intelligence in business with wisdom and integrity. Sue explains why responsible AI should not slow innovation, why shadow AI is already inside most organisations, and why leaders need to treat governance as a living system rather than a one-off policy.

The conversation covers practical AI use cases, AI risk, human oversight, data protection, the EU AI Act, ISO 42001 and the uncomfortable trade-offs leaders face as AI adoption accelerates. Sue also shares why AI governance is a “wicked problem”, and what founders, operators and senior teams can do next to build confidence without drifting into recklessness.

A grounded episode for anyone leveraging AI in business and trying to scale responsibly. Brought to you by Alex Bacon and BrightKeel AI.