889: We break down image SEO, visual search, AI-generated alt text at scale using Gemini, and Easter Eggs in alt text!

The timeless SEO sage, Gagan Ghotra returns to the podcast for this once-in-a-lifetime episode.

If your website has product images, blog images, ecommerce listings, or ANY visual content, this episode will show you how Google actually understands those images - and how to use AI to massively improve your rankings.

Don't. Miss. This. One.

We cover:
- Why visual search is exploding across Google, Gemini, and mobile search
- How Google matches an uploaded photo to real products
- Why most alt text on the internet is completely useless
- How to generate perfect, descriptive alt text using Gemini (including the exact prompt)
- Scaling alt text updates for 10K-50K+ images
- Common image SEO mistakes that hurt your rankings
- Why AI-generated product images can destroy your business
- Real examples from ecommerce sites, marketplaces, and content sites
- Bonus: how screenshots, YouTube thumbnails, and social images rank so well

We also share insights on:
- Using Gemini API + Python for large-scale automation
- Why real photos always outperform AI-generated ones
- How to future-proof for 2026's incoming visual search wave
- What Google really wants from your product images

Whether you run an SEO agency, ecommerce brand, SaaS company, or content site - this episode will give you a huge advantage.

If you miss this one, your websites will tank in rankings - so DON'T. MISS. THIS!

This episode was sponsored by the Edward Sturm for Better SEO Rankings Global Initiative, thank you for watching and your continued patronage 🙏

⭐️ Gagan Ghotra's Alt Text Generator (live for a limited time) - https://nanobanana-alt-text-generator-289265803456.us-west1.run.app/
⭐️ Gagan Ghotra on 𝕏 - https://x.com/gaganghotra_
⭐️ Gagan Ghotra on LinkedIn - https://www.linkedin.com/in/gagan-ghotra/
⭐️ Gagan Ghotra's website - https://gaganghotra.com/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction and Gagan's Travel Lifestyle
00:52 Challenges of Constant Travel
01:45 Networking for SEO and Business Strategies
04:02 Importance of In-Person Events
06:58 AI and Image SEO
08:29 SEO Techniques
09:54 Advanced Image SEO Strategies
11:20 Generating Alt Text with AI
13:26 Using AI for Image SEO at Scale
19:47 Real-World Applications and Best Practices
21:58 Technical Challenges in Image SEO
23:56 Google's Image Matching Process
27:04 Real vs. AI-Generated Images
28:26 Conclusion and Future Topics

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#imageseo #searchengineoptimization #technicalseo #generativeengineoptimization