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ScaleHaus Consulting

ScaleHaus Consulting

著者: Kayla Petrasek
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The ScaleHaus Consulting Podcast Where CEOs are built. Companies are scaled. And strategy replaces plateaus. Hosted by Kayla Petrasek – fractional Chief Strategy Officer and growth architect, this podcast is your inside access to high-performance leadership, sales, marketing, operations, and the systems that turn good businesses into unstoppable brands. Each episode dives deep into: ✅ Strategic growth frameworks ✅ Scaling sales without burning out your team ✅ Aligning marketing + operations for profit and performance ✅ Leadership, culture, and decision-making at the executive level ✅ Real stories from companies in the trenches ✅ Bold truths most consultants are too afraid to say out loud This isn't fluffy motivation. This is boardroom-level strategy made actionable for founders, executives, and high-achievers who are ready to build empires without sacrificing their sanity. If you're tired of guesswork and want the clarity, confidence, and execution power of a world-class CSO in your corner… you're in the right place. ScaleHaus Consulting — Scaling Companies. Building Executives.2025 ScaleHaus Consulting マネジメント・リーダーシップ リーダーシップ 出世 就職活動 経済学
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  • 🎙 EPISODE 44 — How Aesthetic Clinics Sell When the Economy Slows (And Buyers Get Hesitant)
    2025/12/01

    The Aesthetic Accelerator Podcast — powered by Allora Agency & ScaleHaus

    When the economy tightens, most clinics panic, slash prices, and wait for "things to pick back up."
    But the clinics winning right now?
    They're not discounting.
    They're adapting — their messaging, their sales psychology, and the way they position their offers.

    In today's episode, we break down exactly how your clinic can maintain demand, strengthen conversions, and protect revenue when buyers are more hesitant with their money.

    This is a reality check every aesthetic CEO needs.

    🔥 Inside This Episode

    ➡️ Why your old sales strategy no longer works in today's market
    Buyer psychology has shifted — and if your messaging doesn't speak to deeper fears, desires, and decision triggers, you'll feel it in your revenue.

    ➡️ The 4 mistakes killing your sales right now
    From selling "nice to have" services to relying on logic instead of emotion, we unpack the silent killers in your consult flow and content.

    ➡️ The real reasons patients aren't buying
    Spoiler: it's not the price. It's confusion, lack of trust, and unclear value.

    ➡️ How to turn your offer into a need to have
    Learn how to build urgency ethically, anchor emotional ROI, and speak to the cost of waiting.

    ➡️ Sales process upgrades every clinic must implement now
    Follow-up strategy, pre-consult trust, objection prep, and clarity-driven communication.

    ➡️ Why small entry offers are printing money in this economy
    And how to design one that leads directly into higher-ticket treatment plans.

    ➡️ The formula clinics are using to scale predictably during slow economies
    Clarity. Urgency. Trust. Objection-proof systems. It's all inside.

    💡 Key Takeaways

    • Clarity converts.
    • Confusion kills sales.
    • Emotion drives action.
    • Trust is the new currency.
    • Your offer must solve a real pain point — not a convenience.
    • Objections shouldn't surprise you; they should already be answered in your messaging.

    Slow economy or not… clinics with strong systems don't slow down. They scale.

    ✨ Ready for Predictable 50–100K Months?

    If this episode made you rethink your entire sales strategy — good.
    Now it's time to implement.

    Inside The Aesthetic Accelerator Hub, you get the full revenue system your clinic needs to scale without discounting, burnout, or living on social media:

    • Premium pricing & packaging
    • Consult conversion scripts
    • Team training & same-day close workflows
    • Content & DM strategy
    • Daily scoreboards & KPIs
    • Event & promo playbooks
    • Monthly coaching + templates your team can use instantly

    If you're ready to shift from "busy operator" to strategic CEO, tap the link in the show notes to join the Hub.

    📲 Connect & Continue the Conversation

    Follow along on Instagram @AlloraAgency for live scripts, pricing breakdowns, and real-time clinic growth strategies.

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    5 分
  • Episode 43: My life works framework that is a non-fail to having everything you want in life and business
    2025/11/15
    Episode 43: My life works framework that is a non-fail to having everything you want in life and business EPISODE OVERVIEW In this episode, Kayla Petrasek breaks down the proprietary ScaleHaus Success Framework—the exact methodology used with seven-figure founders and high-level executives to transform potential into power. This is not motivational theory. This is strategic methodology for building unshakeable businesses and unstoppable leadership. Best For: Founders, executives, medical aesthetic clinic owners, pharmaceutical leaders, device innovators, and high-level professionals ready to scale KEY FRAMEWORKS COVERED The ScaleHaus Success Framework: 3 Pillars Action & ImplementationBravery & ConfidencePatience & Resilience TIMESTAMPS & KEY TAKEAWAYS [0:00-2:00] INTRO: Dismantling the Mythology of Success Core Message: Intelligence, network, and strategy won't save you. Execution will. Key Quote: "Your intelligence won't save you. Your network won't save you. Your perfectly crafted strategy won't save you. What will? Execution." Main Insight: The top 1% don't wait to feel ready—they choose action over analysis and stand in rooms before anyone invites them there. [2:00-7:30] PILLAR 1: Action & Implementation Core Message: You already know what to do. The question is: when will you stop pretending you don't? Key Concepts: Implementation is the great separator between potential and powerThe market rewards presence, not preparationEvery day spent "getting ready" is a day your competition gets aheadThe world pays for executed ideas, not brilliant ones Key Quote: "Stop worshipping information. Start worshipping implementation." Action Exercise: Calculate the cost of your last delayed decision—not just in revenue, but in momentum, identity, and the version of yourself you didn't become. Directive #1: Make the decision today. Send the email tonight. Schedule the call tomorrow. Launch the thing this week. Imperfectly. Messy. Scared. Application Examples: The partnership you didn't proposeThe price increase you didn't implementThe team member you didn't hire or fireThe content you didn't postThe product you didn't launch [7:30-13:00] PILLAR 2: Bravery & Confidence Core Message: You don't build confidence through success. You decide confidence before success, and then success has no choice but to follow. Key Concepts: Confidence is a transfer of certaintyPeople don't believe in your product; they believe in your belief in itBravery rewrites your identity every time you choose courage over comfortThe market responds when you claim your identity, not when you prove it Key Quote: "Bravery is not the absence of fear. Bravery is deciding that your vision matters more than your fear." The Confidence Equation: When you are certain → They become certainWhen you are solid → They become soldWhen you are unshakeable → They write the check Directive #2: Stop waiting for permission. Stop waiting for proof. Start deciding who you are and then become undeniable in that identity. What Top Performers Do: Launch before they're readyHire before they can afford itScale before it makes senseReposition mid-flightName uncomfortable pricesWalk into uninvited roomsSpeak with authority before having metrics [13:00-18:30] PILLAR 3: Patience & Resilience Core Message: Building something meaningful is brutal. The only question that matters is: how fast do you get back up? Key Concepts: Treat failure as data, not identityStrategic endurance = understanding business is a years-long series of sprints, recoveries, and breakthroughsIf you refuse to quit, you cannot loseEvery setback sharpens you; every challenge expands your capacity Key Quote: "The founders who win are not the most talented. They're the most relentless." The Reality of Building: Launches that flopPartnerships that implodeTeam members who quit at the worst timeInvestors who ghostMarkets that shift overnightQuarters where you don't make payroll The Resilience Practice: Extract the lessonAdjust the strategyRefine the approachMove again Directive #3: Stop expecting overnight miracles. Start building foundations that outlive your feelings. The Four Seasons of Business: The Growth SeasonThe Restructuring SeasonThe Humility SeasonThe Explosion Season Your Job: Stay in the arena long enough to experience all of them. [18:30-20:00] CLOSING INTEGRATION Final Challenge: The founder who wins is not the one with the most potential—it's the one who refuses to hide from it. The Ultimate Question: What are you going to do with this? Core Truth: You don't need more information. You don't need another certification. You don't need to wait until you're ready. You need to commit. QUOTABLE MOMENTS "The world does not pay you for brilliant ideas. The world pays you for executed ideas." "People don't believe in your product. They believe in your belief in your product." "Bravery doesn't just open doors. Bravery rewrites your identity." "If you refuse to quit, you cannot lose....
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    30 分
  • Episode 42: Master the Business Side of Aesthetics – Introducing The Aesthetic MBA
    2025/11/05

    Master the Business Side of Beauty – Introducing The Aesthetic MBA

    Episode Summary:
    In this episode, Kayla Petrasek — award-winning sales leader and founder of Allora Agency — officially launches The Aesthetic MBA, a 12-week business accelerator designed for medical aesthetic professionals ready to scale with strategy, not guesswork.

    If you've ever felt like your business success depends solely on your skill with a syringe or a laser, this episode will shift your entire perspective. Kayla breaks down why most aesthetic clinics plateau, how to move from technician to CEO, and what systems and strategies are missing in the industry's traditional education.

    What You'll Learn:

    • The #1 reason most aesthetic businesses struggle to grow beyond $20–30K months

    • How to master the business side of beauty — from branding and marketing to leadership and recurring revenue

    • Why your client experience is the key to scaling sustainably

    • How to step out of hustle mode and start building a business that runs with clarity and confidence

    • A behind-the-scenes look at The Aesthetic MBA and how it's transforming the next generation of clinic owners

    Why This Matters:
    No one teaches this side of aesthetics. The Aesthetic MBA was built for the injectors, spa owners, and solo entrepreneurs who are tired of guessing their way through marketing, pricing, and business strategy — and are ready to finally learn what actually works.

    🎁 Black Friday Founder's Offer:

    Join the Aesthetics Accelerator Hub (includes the Aesthetic MBA curriculum)


    To celebrate the official launch, Kayla is opening enrollment at a special Founders Rate of $797 per month for your content and coaching every month— the lowest price point it will ever be offered. This exclusive offer is available for a limited time and includes the full 12-week program, resources, and bonuses.

    Ready to scale your aesthetic business with confidence?
    👉 Enroll now in The Aesthetic MBA via this link: https://www.skool.com/aesthetic-accelerator-5214/about?ref=e978f6c8804241bca844644df45faff0

    Follow Kayla on Instagram @allora.agency for more strategies, mindset shifts, and behind-the-scenes insights on growing your clinic.

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    16 分
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