Scale Smarter, Not Harder Alisha Esmail of Latch AI on Using Artificial Intelligence to Grow Your Business
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Scale Smarter, Not Harder Alisha Esmail of Latch AI on Using Artificial Intelligence to Grow Your Business
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In episode 8 of Built Without Permission, Matthew Mak interviews Alisha Esmail, Founder of Latch AI, as she shares how she navigated business pivots, overcame setbacks—including losing vital support and enduring rocky partnerships—and found new strength through elite networking and the right partners.
Tune in to level up your approach, spark new ideas, and start building—without waiting for permission!
TIMESTAMPS
[00:00:05] The No-Permission Mindset: Meet Alisha Esmail
[00:01:29] From International Development to Coffee Entrepreneurship
[00:03:15] Road Coffee’s Impact: Direct Supply Chains & Microloans
[00:04:08] Navigating Fear, Setbacks, and Getting Fired
[00:07:32] The Power of Community Versus Family Support
[00:09:40] The Reality Behind “Overnight Success”
[00:11:00] The Importance of Elite Mentorship and Sequencing
[00:12:07] Lessons from Tough Partnerships and Rediscovering Vision
[00:15:14] Why Business Owners Don’t Talk About Hard Things
[00:17:44] Alisha’s Advice: Start with the “Cupcake Version”
[00:21:19] Skydiving as a Metaphor for Business
[00:24:42] What “Built Without Permission” Really Means
[00:26:47] Confronting Your Own Limitations and Taking Massive Action
[00:28:16] Building AI Solutions from the Ground Up
QUOTES
- "Everything else will work itself out, but it's our responsibility to always take that first step in anything we want to pursue." – Alisha Esmail
- "The only thing that really holds us back in life is ourselves." – Alisha Esmail
- "If you're waiting for permission, you're already behind. The life you're building starts with the decisions you make today." – Matthew Mac
SOCIAL MEDIA LINKS
Matthew Mak
Instagram: https://www.instagram.com/mattmak.builds/
Facebook: https://www.facebook.com/matt.ozoriomak
LinkedIn: https://www.linkedin.com/in/matthew-mak-715bb825/
J and J Equipment Rental
Instagram: https://www.instagram.com/jandjequipmentrental/
Facebook: https://www.facebook.com/people/JJ-Equipment-Rental/
LinkedIn: https://ca.linkedin.com/company/j-j-equipment-rental
Alisha Esmail
Instagram: https://www.instagram.com/alishaesmail/
LinkedIn: https://www.linkedin.com/in/alisha-esmail/