In this episode of Sales Strategies for Christian Coaches, I’m joined by Tom Ziglar, CEO of Ziglar, Inc. and son of the legendary Zig Ziglar.

We dive deep into the heart of transformational coaching—what it really means to lead others with purpose, serve with integrity, and build a business that honors God.

Tom shares how the Ziglar brand has evolved to equip and empower coaches, and we talk about how tools like AI can support—not replace—the human, Spirit-led work we do.

We also explore the stages of the coaching journey, the importance of starting with income-producing activities, and the deep moral responsibility that comes with guiding others.

I’m also excited to share that Tom Ziglar will be a featured speaker at Christian Coaches Academy Live 2025 (CCA Live)—an in-person event created to equip Christian coaches to grow thriving businesses grounded in faith, purpose, and practical strategies.

Join us at CCA Live: https://www.f2itribe.com/ccalive

In this episode of Sales Strategies for Christian Coaches, I sit down with Albert Pellissier, coach and author of What’s on Your Backburner, to talk about overcoming resistance, internal conflict, and the power of awareness in personal transformation.

Albert shares his own journey from struggling with sales to achieving significant revenue growth by addressing his internal conflicts and embracing accountability. We discuss how making offers with confidence, charging appropriately for coaching, and recognizing the true value of your work can lead to greater business growth and client success. If you’ve ever felt resistance in your coaching business, this episode will give you practical insights and strategies to break through.

Take Your Coaching Business to the Next Level!

If you're ready to overcome internal resistance, gain clarity, and grow your coaching business, join us at Christian Coaches Academy Live (CCA Live).

This event is designed to help you gain the sales confidence, accountability, and transformation strategies you need to thrive. Albert Pellissier will be one of our featured speakers, sharing his expertise on breaking through limiting beliefs and unlocking financial and personal success.

Save your spot now: https://www.f2itribe.com/ccalive

If you’re serious about transforming your coaching business and stepping into the impact God has for you, don’t miss this opportunity.

Join us at CCA Live and learn directly from Albert and other top coaches who have been where you are and found a way forward.

In this episode of Sales Strategies for Christian Coaches, I’m sharing why encouragement is one of the most powerful—and underused—sales strategies we have as Christian coaches.

Our world is filled with negativity, fear, and discouragement. So when you show up on a sales call with the courage to speak life, notice someone’s strengths, and truly believe in their potential, it stands out. It’s not just refreshing—it’s transformational.

I talk about what it looks like to be intentional, Spirit-led, and generous with your words. You’ll hear why it’s so important to say the kind, truthful things you’re thinking. Don’t hold back the compliment. Call out the gold. Let your prospects feel seen, heard, and understood.

Here’s what we explore:

• Why encouragement matters in sales (and life)

• How to make someone feel truly seen and believed in

• Coaching through objections with empathy and strength

• Helping people move forward by asking what they really need

• The ripple effect of your words when led by the Spirit

If you’ve ever wondered how to sell in a way that feels aligned with your faith and your heart—this is it.

Encouragement is not soft. It’s strong. It’s strategic.

And it will change lives.

📩 Want to go deeper or ask a question? I’d love to hear from you.

Email me anytime at Justin@faith2influence.com