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We unpack Samsung’s Galaxy XR strategy, Meta’s push for premium licensed content, and Apple’s VisionOS upgrades that aim to close real usability gaps. Along the way, we test practical tools—from room scanning to video glasses—that make spatial creation and viewing feel ready.

• Samsung Galaxy XR specs, display claims, pricing, launch plan
• Android XR platform, Snapdragon XR2+ Gen 2 performance
• Sony micro‑OLEDs, persistence and smearing explained
• Galaxy phone spatial capture and 4K30 pipeline
• Meta Connect: Blumhouse Enhanced Cinema on Quest
• Avatar 3 teaser quality, frame rate, and MetaTV curation
• MetaTV strategy shift and licensed content implications
• Meta Hyperscape room scanning, fidelity, and workflows
• Ray‑Ban display glasses with EMG wristband input
• VisionOS 2.6: PSVR2 controllers, widgets, 90 Hz hands
• Native 180/360 playback, macOS spatial rendering
• Steam “Frame” standalone rumors and streaming
• Viture Pro XR impressions, stereo preview, and use cases

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The XR industry is hitting a mature stride with companies making significant investments despite recurring reports of VR's demise. We explore how companies are embracing XR as the evolution of VR technology with broader applications and market potential.

• Meta partners with Xbox to release a branded Quest 3S bundle with Game Pass Ultimate
• Cloud streaming games over Quest headsets provides latency benefits when home network conditions are optimal
• Meta reportedly courting Disney and A24 to create high-quality immersive content for next-gen headsets
• DAZN introduces new tabletop experience for watching soccer/football with 3D rendered field visualization
• Snap announces standalone AR glasses with no external puck, targeting late 2024/early 2025 release
• XReal's Project Aura promises 70-degree field of view with external puck and Android XR compatibility
• Apple Vision OS 26 introduces PlayStation controller support and shared spatial experiences for co-watching
• Google's Android XR strategy includes monocular display glasses with real-time translation capabilities

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We explore the evolving landscape of immersive technology, from James Cameron's partnership with Meta to Blackmagic's groundbreaking new camera system. The tech world is shifting toward more integrated, powerful tools for creating and experiencing immersive content.

• James Cameron acknowledges VR headsets as the optimal medium for 3D movies, eliminating issues like crosstalk and brightness loss
• Meta's "Hypernova" smart glasses coming in 2025 ($1300-1400) with a monocular display in the lower right corner
• Apple releases Immersive Video Utility for importing and reviewing Vision Pro footage with multi-device playback capabilities
• Third-party developer Ivory enables eye tracking on PSVR2 for PC, allowing for dynamic foveated rendering
• Blackmagic unveils the $30,000 Ursa Immersive camera with dual 8K sensors, 90fps recording, and complete Apple Vision Pro integration
• The camera's metadata-driven pipeline preserves quality through the entire post-production process

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