This episode will change the way you think about farming, food, and fairness.

When we talk about regenerative agriculture, we often focus on soil. But what about value? What about money, structure, and power in the food system?

In this #REWIND episode, agronomist and regenerative ag pioneer Nicolas Verschuere unpacks how we can rebuild fair, functional value chains that truly reward farmers without making food more expensive. From launching a barley-to-beer cooperative in Belgium to scaling regenerative grains across Europe, this is a powerful look at what it takes to make regeneration viable and scalable.

If you’ve ever wondered how we connect healthy soil to a healthy economy -> this one’s for you!

🧠 Topics covered in this episode:

• How regenerative farmers can earn more — without consumer prices rising

• Why farmers are paid so little in the current system

• The creation of a cooperative model for regenerative grains

• Building fairer value chains for sustainable agriculture

• Why most “premiums” never reach the farmer

• The role of cooperation, shared infrastructure, and transparency

• What it takes to scale regenerative agriculture in Europe

• The future of supply chains in a regenerative food system

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This episode was made in partnership with Soil Capital - a company accelerating the transition to regenerative agriculture by financially rewarding farmers who regenerate their soil health and biodiversity ❤️

www.soilcapital.com

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