What if your next film could do more than win awards… What if it could spark a movement?

John Cooke sits down with Ben Arnon, co-founder of Color Farm, to discuss how independent filmmakers can use storytelling to spark social change. With his unique background in both Hollywood and Silicon Valley, Ben shares how innovation and community organizing can fuel the creation of films that are not only impactful but also inclusive. From navigating the challenges of indie filmmaking to building ecosystems that support underrepresented voices, Ben offers practical insights for every creator looking to make their mark.

Key insights from this episode:

• How to build a production ecosystem that supports diverse talent
• The role of nonprofit arms in amplifying social impact through film
• Strategies for blending tech innovation with traditional filmmaking processes

Chapters:

(00:00) Meet Ben Arnon

(02:03) The origins behind Color Farm and its mission

(06:30) How community organizing influenced Color Farm's approach

(08:46) Merging Hollywood and Silicon Valley to fuel innovation

(14:40) Tech’s role in transforming independent film production

(20:33) Building an ecosystem for diverse indie film talent

(24:42) Balancing entertainment and impact when selecting stories to tell

(30:02) Ben’s advice to indie filmmakers

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