In this Retail Technology Spotlight episode, Armen Mkrtchyan, CEO and co-founder of Extuitive, joins Omni Talk to tackle one of the oldest problems in advertising and to show how AI is finally cracking it.

John Wanamaker famously said, "Half of my ads don't work. I just don't know which half." Nearly 200 years later, that problem hasn't gone away. It's actually gotten worse. Armen breaks down how Extuitive's AD Intelligence Engine uses a fusion of real consumer panel data (150,000 people, complete with purchase receipts) and brand-specific platform history to predict which ads will perform before you spend a single dollar launching them.

If you're a retailer or brand marketer trying to make your ad spend work harder in a world drowning in AI-generated content, this episode is for you.

🔑 Topics covered:

Why AI-generated personas push everyone toward the mean, and why that's a problem

How Extuitive's fusion model combines real consumer data with brand-specific ad history

The pre-validation approach: submit 200 ads, launch only the ones that will actually work

How to optimize for awareness vs. conversion depending on your campaign goals

What you need (6 months of ad history, ~250 ads) to get started

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#retailtech #digitaladvertising #retailmarketing #adspend #predictiveanalytics #omnitalk #retailai #contentmarketing #ROAS #retailpodcast #brandmarketing #Extuitive #metatiktokads #retailtechnology

Music by hooksounds.com

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In this Retail Technology Spotlight episode, Jeff Fish, co-CEO of Intelo.ai, and Noah Herschman, Head of Merchandise Strategy at Intello AI, join Omni Talk to tackle one of retail's most persistently under-teched problems: merchandise planning and allocation.

From spreadsheet-driven chaos to agentic AI, Jeff and Noah break down why merchandise planning has been left behind by technology for nearly 30 years, how AI is finally changing that, and what retailers can actually do right now to drive real results — including a 47% reduction in stockouts and a 42% reduction in broken sizes. If you've ever wondered whether AI can finally make life better for merchandise planners, allocators, and buyers, this episode is for you.

🔑 Topics covered:

• Why merchandise planning has been "under-teched" for decades
• The art vs. science balance that makes AI transformation so hard — and so valuable
• How agentic AI and agent-to-agent protocols are changing real-time planning collaboration
• Why inventory rebalancing and size curve optimization are low-hanging fruit for luxury and specialty retailers
• How Intelo.ai deploys in as little as three weeks — and what results look like

🎧 Don't forget to like, comment, and subscribe for more retail tech insights!

#retailai #merchandiseplanning #retailtech #agenticai #omnitalk #supplychain #retailinnovation #inventoryoptimization #Inteloai #retailpodcast

In this Retail Technology Spotlight Series episode, Chris Walton sits down with duvo.ai CEO Tomáš Čupr to explore one of the most mind-bending ideas in AI today: not just how AI can improve retail operations, but how it can actually identify what in your operations should be improved in the first place. Drawing on Tomáš Čupr’s experience building Rohlik Group, a $1.5B+ pan-European e-grocer, and now leading duvo.ai, the conversation dives deep into the messy reality of retail operations, including fragmented systems, manual processes, and the hidden gaps leaders don’t even realize exist.

From agentic process mapping and Duvo Clarity to autonomous operations and the future of hybrid human and AI teams, this episode challenges conventional thinking around digital transformation and offers a practical look at what it really takes to operationalize AI at scale. If you’re trying to understand where AI fits into your organization, how to uncover inefficiencies, or how to move beyond pilot purgatory into real execution, this conversation delivers a fresh and highly actionable perspective.

Key Topics Covered:

• 00:00:45 – Why AI should identify problems, not just solve them

• 00:03:02 – Tomáš Čupr’s background building Rohlik Group

• 00:04:51 – The origin of duvo.ai and challenges with retail automation

• 00:07:50 – Why retail operations are too messy for traditional AI approaches

• 00:11:07 – The reality that most leaders don’t actually know their own processes

• 00:14:32 – Agentic process mapping and Duvo Clarity explained

• 00:19:41 – How AI analyzes workflows and recommends improvements

• 00:23:26 – Real-world examples including missed supplier follow-ups and margin leakage

• 00:25:56 – Automating should-cost analysis across every SKU

• 00:29:10 – The rise of self-improving, feedback-loop-driven retail systems

• 00:33:20 – The future role of retail leaders managing agents, not just people

• 00:41:28 – Why AI-native retailers could outpace legacy competitors

• 00:44:57 – Where to start with AI: process first, not data

🎧 Listen wherever you get your podcasts.

P.S. See our past 8 years of wonderful Spotlight Series podcast guests, featuring roughly 200 movers and shakers in retail, by clicking here: omnitalk.blog/category/spotlight-series-podcast/

#retailtech #retailAI #agenticAI #autonomousretail #processmapping #digitaltransformation #omnitalk #retailpodcast

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