Earlier this year, we kicked off 2026 with INFORMS President Mark Lewis, talking about his vision for the year ahead.

Now, just after the INFORMS Analytics+ Conference – his first major event as president – we're checking back in to reflect on what we've seen so far, what stood out, and what's still ahead for the INFORMS community.

In this episode, we're diving into something every one of us experiences - but may not always think about strategically: customer relationships. Why do we stay loyal to some brands and leave others after one frustrating interaction? How are analytics and AI helping companies predict churn, personalize experiences, and build trust in a world where customers have more power than ever before?

Helping tackle these questions is Ankit Agrawal, whose work sits at the intersection of analytics, customer experience, and business strategy. We'll talk about what companies are getting wrong about loyalty, how CRM has evolved, and why the future of customer relationships may depend as much on empathy as it does on algorithms.

In the final epiosde of our special series highlighting the finalists of the 2026 Franz Edelman Award, members of the team from Microsoft share special insight on their project, which is transforming how global cloud infrastructure is supplied and delivered.

As demand for cloud services continues to grow, the logistics behind delivering the hardware that powers data centers have become increasingly complex. To meet this challenge, Microsoft developed a platform – the Intelligent Fulfillment Service – that combines machine learning, mathematical optimization, and generative and agentic AI to automate global shipment