In this episode of Write Your Own Story, Betsy sits down with Rachel Wonderland—gerontologist, three-time Johns Hopkins–published author, and founder—who turned a layoff into a lane of her own.

They go deep on female entrepreneurship without the burnout costume, how to find (and be) the right coach, and the unglamorous truth about boundaries, referrals, and working for free.

They also open a vital conversation on dementia care—from “embracing their reality” to when (and how) to make the move to memory care, plus what prevention actually looks like in real life.

What you’ll learn:

Pivots with purpose: Turning “this isn’t a job” into a category-defining business.

Boundaries as strategy: Why “exposure” isn’t payment—and how to hold your line.

Finding a real coach: Red flags, right fits, and avoiding the hype machine.

Dementia, demystified: Practical language, dignifying environments, and timing the transition.

Hustle, redefined: Building B2B power as a woman—without selling your soul (or your price).

If you’re a woman rewriting your career, caring for someone you love, or both—this conversation will give you clarity, language, and a backbone. Press play and let’s write the braver version of your story.

Support the show

Connect with Betsy:

Website: writeyourownstory.co

Email: betsy@writeyourownstory.co

Instagram: write_your_own_story_co Or betsyleo

Youtube:writeyourownstorypodcast

More:

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FEMALE FOUNDERS MASTERCLASS: https://writeyourownstory.co/ffa-courses

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