『Inside Commerce: Ecommerce Strategy, CX and Technology Podcast』のカバーアート

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

著者: Paul Rogers and James Gurd
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概要

Welcome to Inside Commerce, your independent guide to ecommerce success. Hosted by seasoned consultants James Gurd & Paul Rogers, our weekly podcast delivers clear, unbiased insights backed by decades of industry expertise. Formerly known as Re:platform, Inside Commerce is your go-to resource for navigating the fast-paced world of ecommerce and planning for performance improvements. Get weekly updates to keep pace with the latest trends, expert interviews, and real-world case studies to stay ahead of the curve. At Inside Commerce, we believe informed decisions are the key to lasting success.Paul Rogers and James Gurd 経済学
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  • EP328: Ecommerce Tech Stack Evolution - The Tools & Capabilities Ecommerce Teams Are Investing In & Why
    2026/02/09

    "No-code is getting a lot better, and there's a lot of tools. No-code tools will soon start to drive personalisation and dynamic content. That's going to take off pretty quickly."

    Navigating Ecommerce Technology Trends.

    In the latest episode of our podcast, James and Paul share their views on how emerging technologies are reshaping the industry. From AI-driven content generation to dynamic personalisation and integrated loyalty programs, this episode offers helpful insights for anyone working in ecommerce.

    What you'll get:

    • How the latest ecommerce trends are impacting which technologies ecommerce teams are investing in.
    • Practical advice for adapting your tech stack to leverage AI and personalisation for better customer experiences.
    • The challenges and opportunities in delivering smarter CRM and loyalty strategies.
    • Explanation of the vendors ecommerce teams are turning to to help improve their ability to execute.

    Chapters:

    [00:30] Emerging Ecommerce Trends and Tech Priorities

    [03:30] AI in Content Generation and Product Data Management

    [06:00] AI Governance and Data Compliance

    [08:50] Dynamic Content and Personalisation in Ecommerce

    [12:20] The Evolution of CRM and Loyalty Programs

    [25:00] Data Analytics and Marketing Tracking Accuracy

    Understanding these trends can help you make informed decisions on where to focus your budget and how to enhance your CX.

    We hope you find it useful.

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    42 分
  • EP327: Customer Reviews - Maximising The Impact On Conversion & SEO And Handling Negative Reviews
    2026/02/03

    You're probably using customer reviews on your website but are you using them effectively?

    Customer reviews are more than just feedback; they're a powerful tool for building trust and driving sales. In this episode, we delve into the current landscape for online customer reviews, exploring how retailers can leverage review data, avoid common pitfalls and utilise cutting-edge technology.

    What you'll get:

    Leverage review data -

    Discover how to transform customer feedback into actionable insights that can improve product offerings and enhance customer satisfaction.

    Avoid common mistakes -

    Understand the impact of fake reviews and learn strategies to combat them. We discuss the importance of monitoring review patterns and collaborating with vendors to ensure authenticity and trustworthiness.

    Embrace technology -

    Explore the role of AI in review management. From sentiment analysis to review segmentation, find out how technology can provide deeper insights and drive business improvements.

    Chapters:

    [00:30] The Importance of Customer Reviews

    [05:25] Navigating Fake Reviews and Trust Issues

    [12:20] Leveraging AI for Review Insights

    [18:20] The Rise of Video Reviews

    [23:45] Unboxing and User-Generated Content

    [27:00] Managing Negative Reviews Effectively

    [33:35] Choosing the Right Review Technology

    [38:25] The Trustpilot Debate

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    46 分
  • EP326: Worldpay's VP Ecommerce on Payment Trends & The Hidden Power of AI in Payment Security & Fraud Prevention
    2026/01/27

    "AI is enabling us to deliver more sophisticated and seamless payment experiences, allowing consumers to shop in a more frictionless way. However, it also presents challenges, such as combating AI-powered fraud, which requires us to continuously innovate and adapt our solutions."

    Global Payment Trends & How Agentic AI Could Redefine Online Shopping and Payment Acceptance.

    In this episode, we cover emerging payment trends in ecommerce and the role of AI in enhancing payment security and preventing fraud. Understanding these trends is crucial for merchants aiming to optimise payment authorisation and secure transactions.

    Our guest is Ed Harries, VP Ecommerce Global SMB for market leader Worldpay. Ed brings a wealth of experience having being on the leadership team of leading ecommerce agency Visualsoft before joining Worldpay to lead their SMB solution.

    What you'll get from this podcast:

    • Equip yourself with knowledge about emerging trends and technologies that will shape the future of ecommerce payments.
    • Keep up with the latest developments in AI and payment security, ensuring your business remains competitive.
    • Learn practical strategies to protect against fraud.
    • Understand how to build trust with your customers, leading to increased loyalty and sales.

    Key discussion points:

    • AI's Role in Fraud Prevention: how AI technologies are being leveraged to detect and prevent fraudulent activities, ensuring safer transactions for merchants and consumers.
    • Enhancing Payment Authorisation: learn about the latest advancements that are improving payment authorisation processes, reducing declines and increasing approval rates.
    • Consumer Trust and Security: how payment solutions are building consumer trust by providing secure and seamless buying experiences.
    • Future Trends: insights into future trends in payment security, including the integration of AI with other technologies to create more robust security frameworks.

    Chapters:

    [00:30] Introduction to Ecommerce Payment Trends

    [04:15] Current Trends in the Payments Landscape

    [06:40] Regional Payment Patterns and Consumer Behaviour

    [08:30] The Role of AI and Agentic Commerce

    [11:55] Balancing Fraud Prevention and Acceptance Rates

    [18:15] The State of Open Banking in Retail

    [23:45] Marketplace Commerce and Payment Challenges

    [28:20] Worldpay's Technological Direction and Innovations

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    40 分
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