Quiet Quitting: Why ADHD Entrepreneurs Abandon What's Working
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Quiet Quitting: Why ADHD Entrepreneurs Abandon What's Working
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Steve unpacks "quiet quitting" — the ADHD habit of walking away from campaigns and systems that are actually working — and shares the ritual that fixes it.
In this episode, Steve covers:
Why ADHD brains mistake "not novel" for "not working," and how that costs consistency in a business that rewards repeating what works.
How Inevitable Drift shows up — losing sight of your Magnetic North, getting knocked off course by life, and chasing shinier ideas instead of sticking with what's proven.
Two practical fixes: tracking your numbers so the data (not your brain's story) tells you what's working, and the Monthly Quests ritual — a first-Thursday-of-the-month practice used inside AEX to revisit wins, reconnect to Magnetic North, and set focused quests for the month ahead.
Want the community and ritual that keeps you from quietly drifting off course?
Join AEX: https://adhd-accelerator.com?utm_source="rss"
Grab my ADHD Weekly Dashboard: https://go.steveaugustcoaching.com/adhd-dashboard?utm_source="rss"