『Power-Up Your Influence, Thought Leadership, and Personal Brand - with Kelly Schuknecht』のカバーアート

Power-Up Your Influence, Thought Leadership, and Personal Brand - with Kelly Schuknecht

Power-Up Your Influence, Thought Leadership, and Personal Brand - with Kelly Schuknecht

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概要

 In this episode, Sean sits down with Kelly Schuknecht, the founder of 2 Mile High Marketing, to discuss how early-stage entrepreneurs can harness their unique voices to become industry-recognised thought leaders. Kelly shares her personal transition from a 20-year career in publishing and marketing to launching her own agency after a sudden layoff. The conversation dives deep into her strategic four-step framework for building authority, leveraging LinkedIn, podcasting, public speaking, and book publishing. KEY TAKEAWAYS Building thought leadership is most effective through a tiered progression: establishing a presence on LinkedIn, guesting on podcasts, engaging in public speaking, and finally, publishing a book. Podcasting is not just about reaching a new audience; it is a critical tool for entrepreneurs to refine their messaging by learning what questions their market is asking. Kelly admits to a significant fear of public speaking but overcomes it by shifting her focus from herself to the value of the message she is providing the audience. Writing a book is a mountain many entrepreneurs fear, but ghostwriting services allow experts to extract their deep knowledge into a professional format without the time-consuming burden of writing it themselves. Successful entrepreneurship involves leading through the "messy middle," which requires business owners to manage their own stress so it doesn't negatively impact the health and productivity of their team. BEST MOMENTS "I believe that every business leader has an influential voice, you can grow your business by flexing your voice to become a recognised thought leader." "It's really about me refining my message, as you're asking me questions, I learn what people don't know about what I know." "The fear is really just this internal thing that we have to get over because we have so much to share. It's not about you, it's about the message." "A lot of times people have built their business to a certain point and they're like, 'I know I need to do other things to continue growing, I just don't have the time.'" "I have to control my own need to get stuff done and move fast, because sometimes you've got to slow down to make sure you can keep moving forward." HOST BIO Meet Your Host: Sean O’Hara, MBA – Entrepreneur, Sales Strategist, and Relentless Business Optimist. With over 20 years in the entrepreneurial trenches—guiding scrappy startups and Fortune 1000 giants alike—Sean brings a rare mix of strategic insight and real-world experience to every conversation. Known for his sharp sales acumen and down-to-earth style, he doesn’t just talk business—he lives it. Sean’s superpower? Asking the right questions, then stepping back to let the wisdom flow. His curiosity-driven interview style unlocks actionable insights, powerful stories, and the kind of truth today’s entrepreneurs actually need. If you’re serious about building a business that lasts, Sean’s the guide you’ll want in your corner. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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