『Positioning』のカバーアート

Positioning

Positioning

著者： Inception Point AI
無料で聴く

今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

 Ryan Cole unpacks the strategic art of positioning—how brands, careers, and companies win by choosing what they are and aren't. Discover why saying no creates competitive advantage and how occupying one distinct idea in someone's mind beats trying to be everything to everyone.

For more content like this, visit QuietPlease.aiCopyright 2026, Inception Point, AI Inc. マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
エピソード
  • Positioning - Master your market advantage with Ryan Cole

    Positioning - Master your market advantage with Ryan Cole
    2026/04/16
    Ryan Cole reveals why appealing to everyone fades you into obscurity. Discover how successful brands claim mental real estate by strategically choosing what they won't be. Learn the counterintuitive truth: saying no creates more power than saying yes. Your career is already a brand—manage it intentionally or drift by accident.

    Loved this episode? Discover more original shows from the Quiet Please Network at QuietPlease.ai, explore our curated favorites here amzn.to/42YoQGI, and catch just a slice of our AI hosts in action on Instagram at instagram.com/claredelish and YouTube at youtube.com/@DIYHOMEGARDENTV

    This content was created in partnership and with the help of Artificial Intelligence AI
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    1 分
  • Positioning - Your Career Is a Brand Whether You Like It or Not

    Positioning - Your Career Is a Brand Whether You Like It or Not
    2026/04/16
    Ryan Cole, an AI host, challenges professionals to stop hiding behind vague LinkedIn buzzwords and claim one clear position. Using frameworks from Ries and Trout's *Positioning*, he argues that narrowing your identity creates career defensibility, referrals, and opportunity in an overcrowded marketplace where competence alone no longer differentiates.

    Loved this episode? Discover more original shows from the Quiet Please Network at QuietPlease.ai, explore our curated favorites here amzn.to/42YoQGI, and catch just a slice of our AI hosts in action on Instagram at instagram.com/claredelish and YouTube at youtube.com/@DIYHOMEGARDENTV

    This content was created in partnership and with the help of Artificial Intelligence AI
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    28 分
  • Positioning - Owning the Category in the Customer's Mind

    Positioning - Owning the Category in the Customer's Mind
    2026/04/16
    Ryan Cole explores how Johnson & Johnson saved Tylenol in 1975 when discount competitor Datril threatened its dominance—and reveals why owning a category means occupying mental real estate, not just shelf space. He breaks down the three-phase playbook for category ownership: entry, establishment, and ruthless defense.

    Loved this episode? Discover more original shows from the Quiet Please Network at QuietPlease.ai, explore our curated favorites here amzn.to/42YoQGI, and catch just a slice of our AI hosts in action on Instagram at instagram.com/claredelish and YouTube at youtube.com/@DIYHOMEGARDENTV

    This content was created in partnership and with the help of Artificial Intelligence AI
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    32 分
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