『Podcast Strategy That Brings in Clients』のカバーアート

Podcast Strategy That Brings in Clients

Podcast Strategy That Brings in Clients

著者: Laura McRae - Podcasting Strategist and Consultant
無料で聴く

Want your podcast to work harder for your business?

Podcast Strategy That Brings in Clients shows you how to turn your podcast into the backbone of your marketing: attracting leads, building trust, and getting more from each episode (without spending all day creating content).

Hosted by podcast producer Laura McRae, this show helps you get your podcast working harder, so every episode becomes content that reaches more people, builds trust, and brings in new clients.

As a content marketer and podcast expert Laura shares what works, what doesn’t, and how to stop wasting time on the wrong things.

Each week, you’ll get practical advice and podcast strategy to help you stay consistent, create content with purpose, and use your podcast to grow your business and be seen.

If you're ready for your podcast to pull its weight, this is the show for you.

Smart content starts with your podcast, but it doesn’t end there.

© 2026 Podcast Strategy That Brings in Clients
マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
エピソード
  • Make your podcast work smarter not harder
    2026/02/10

    Wondering what a podcast producer does and how it’s different from an editor?

    In this episode, I break down what it really means to have proper podcast support and why it’s about way more than just editing. If you’ve been DIY-ing your show or juggling bits and pieces with a VA and it still feels chaotic, this is for you.

    You’ll hear how I help clients strategically shape their podcast to support their visibility, grow their email list, and build content that saves them time. I also share a few simple steps you can take right now to start thinking more like a podcast producer, even if you’re not ready to outsource yet.

    Is your podcast working for your business or just another thing on your to-do list? Let me know on Instagram @podcast.support.services, I’d love to hear where you’re at.

    • Podcast Management Packages


    SHOW NOTES: https://podcastsupportservices.com.au/episode-64-make-your-podcast-work-smarter-not-harder/

    Grow your podcast with strategy
    If you’re ready to use podcasting as part of a clear podcast strategy for business growth, you’re in the right place. I help business owners build a podcasting strategy that attracts ideal clients, builds authority and supports real revenue, not just downloads.

    • FREE Podcast Launch Roadmap: A simple, strategic plan to launch a podcast for your business and set up your podcasting foundation properly from day one.
    • FREE Podcast Guest Pitch Template: Use podcast guesting as part of your podcast marketing strategy and pitch with confidence.
    • Subscribe to The Long Game: Practical podcasting advice to help you grow your show and get clients from your podcast.
    • Join the Australian Podcasters Collaborative: Connect with other business owners, collaborate and create strategic podcasting opportunities.
    • Book a Podcast Audit: Get expert feedback on your podcast strategy for business growth and make sure your podcasting efforts are aligned with your goals.
    • Wo...
    続きを読む 一部表示
    10 分
  • Why most podcasters burn out after 10 episodes
    2026/02/03

    Is your podcast quietly draining your time and energy?

    If podcasting is starting to feel like a second job instead of a strategic tool for your business, this episode is for you. I’m sharing what podcast burnout really looks like, why it’s so common around the 10-episode mark, and what to do if your show is zapping your energy instead of bringing in leads.

    You’ll hear what goes into running a podcast, how to track your time, and one client story that shows what’s possible when you have the right strategy and support in place. If you’ve been thinking about outsourcing the back end of your show, or wondering if your content is even working, you’ll leave this episode with clarity and a few lightbulb moments.

    DM me on Instagram @podcast.support.services and tell me, is your podcast giving you energy right now, or draining it?

    SHOW NOTES: https://podcastsupportservices.com.au/episode-63-why-most-podcasters-quit-around-episode-10/

    Grow your podcast with strategy
    If you’re ready to use podcasting as part of a clear podcast strategy for business growth, you’re in the right place. I help business owners build a podcasting strategy that attracts ideal clients, builds authority and supports real revenue, not just downloads.

    • FREE Podcast Launch Roadmap: A simple, strategic plan to launch a podcast for your business and set up your podcasting foundation properly from day one.
    • FREE Podcast Guest Pitch Template: Use podcast guesting as part of your podcast marketing strategy and pitch with confidence.
    • Subscribe to The Long Game: Practical podcasting advice to help you grow your show and get clients from your podcast.
    • Join the Australian Podcasters Collaborative: Connect with other business owners, collaborate and create strategic podcasting opportunities.
    • Book a Podcast Audit: Get expert feedback on your podcast strategy for business growth and make sure your podcasting efforts are aligned with your goals.
    • Wo...
    続きを読む 一部表示
    6 分
  • The cringey story of my under-prepared interview
    2026/01/27

    Have you ever finished a podcast interview and instantly wished you could do it over?

    In this episode, I share the most awkward interview I’ve ever recorded and all the messy lessons that came with it. From not preparing enough, to mixing up guest details, and even interrupting mid-sentence to yell at my kids... yep, it all happened.

    But I’m also walking you through how I turned things around and now prepare for interviews in a way that feels structured and human.

    If you’re still doing interviews on your podcast, this one’s for you. I’m giving you a behind-the-scenes look at what went wrong, what I do differently now, and how you can create a better experience for both you and your guest.

    This isn’t about perfection, it’s about being prepared enough to feel confident, while still sounding like yourself.

    Have you had your own awkward podcast interview moment? DM me on Instagram and we can cringe together. I’d love to hear your story @podcast.support.services


    SHOW NOTES: https://podcastsupportservices.com.au/episode-62-the-biggest-mistake-new-podcast-hosts-make/



    Resources mentioned in the show

    • Interview with Em Gee
    • Interview with Tahryn Bolt
    • Interview with Carmen Braidwood

    Grow your podcast with strategy
    If you’re ready to use podcasting as part of a clear podcast strategy for business growth, you’re in the right place. I help business owners build a podcasting strategy that attracts ideal clients, builds authority and supports real revenue, not just downloads.

    • FREE Podcast Launch Roadmap: A simple, strategic plan to launch a podcast for your business and set up your podcasting foundation properly from day one.
    • FREE Podcast Guest Pitch Template: Use podcast guesting as part of your podcast marketing strategy and pitch with confidence.
    • Subscribe to The Long Game: Practical podcasting advice to help you grow your show and get clients from your podcast.
    • Join the Australian Podcasters Collaborative: Connect with other business owners, collaborate and create strategic podcasting opportunities.
    • Book a Podcast Audit: Get expert feedback on your podcast strategy for business growth and make sure your podcasting efforts are aligned with your goals.
    • Wo...
    続きを読む 一部表示
    11 分
adbl_web_anon_alc_button_suppression_c
まだレビューはありません