Picking Paul Yaffe's Brain - Custom Harley Builder
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Picking Paul Yaffe's Brain - Custom Harley Builder
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In Part 2 of our Motorcycle Mavericks Podcast interview with legendary custom Harley builder Paul Yaffe, we go deep into the business side of bikes. From creating Bagger Nation to leading the performance bagger movement, Paul shares how he built a legacy in the Harley-Davidson aftermarket world.
We cover:
🛠️ Designing custom motorcycle parts for Harley touring bikes
📈 Building a nationally recognized motorcycle brand from scratch
🤝 Partnering with Harley-Davidson and Drag Specialties
🏁 The evolution of performance Harley builds
🎯 Standing out in a saturated custom motorcycle industry
📦 Navigating the challenges of aftermarket motorcycle parts manufacturing
🎤 Real talk about branding, staying authentic, and the Sturgis Rally scene
Whether you’re a rider, builder, or entrepreneur, this video podcast is packed with value for anyone passionate about bikes and business.
👉 Subscribe for more from the Motorcycle Mavericks Harley podcast featuring the most influential names in custom motorcycle culture.