• Ep 222: Making Stuff Happen: The Difference Between Big Vision + Right Now Actions
    2026/05/06

    There are two completely different kinds of action in a business — and most people are either mixing them up or don't realize there's a difference at all. There are the actions you take to make money now and get clients. And there are the actions you take to build toward the bigger vision — the life and business you're ultimately working toward. These are not always the same. And confusing them is keeping a lot of people stuck.

    In this episode, I'm breaking it all down — because the truth is, your business exists to fund your life. Not the other way around. The big vision — the body of work, the lifestyle, the freedom, the health, the version of yourself you're becoming — that's what this is all for. But you cannot start there. You cannot build the dream business model before you have a business that makes money. The money comes first. And that means the actions that get you to money now have to come first too.

    What I see constantly — with people just starting out and with people who have been building for years — is that they're doing tomorrow's work today. They're taking big vision actions when what they actually need right now is a client and revenue. Or they've been so locked into the immediate hustle that they've never given themselves permission to think about what they're actually building toward. Both are a problem. And this episode is about how to hold both — clearly, intentionally, and in the right order.

    Reasons to tune in:

    • The difference between Big Vision actions and Immediate Goal actions — and why knowing which one you're taking changes everything
    • Why you cannot build your dream business model first — and what you actually have to do before any of that becomes possible
    • How to use a four-quadrant framework to map the full picture of what you're working toward: lifestyle, business, health, and identity
    • Why the right immediate action is almost always simpler than what most people are doing — and what it actually looks like
    • How to wake up every morning and know exactly which kind of action belongs in your day

    This is for you whether you're just getting started or years into building — because the confusion between these two kinds of action doesn't go away on its own. It just gets more expensive.

    🔗 Ways to Work With Stacey & Free Resources

    💚 1:1 Coaching & Mastermind

    Book your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.

    🌟 Passionate & Prosperous Academy

    Join the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.

    📈 Free Resource: High-Converting Event Playbook

    Learn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).

    💻 Free Mini-Course: Your Irresistible Signature 1:1 Offer

    Five simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.

    🧘 Passionate & Prosperous Manifestation Toolkit ($47)

    An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.

    Get Full Show Notes, Event Sign Ups and More Information Here:

    http://www.staceybrassrussell.com/podcast

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    49 分
  • Ep 221 | [Coaching Episode] How to Stop Leaving Money on the Table with Paulette Perhach
    2026/04/29
    There's a story I hear constantly from service-based business owners: I need more leads. More reach. More people. And sometimes that's true. But more often than not, when I start asking questions, I find out the answer isn't out there — it's already inside the business.I was super excited when Paulette Perhach reached out to grab a coaching episode spot on the show. Paulette is an award-winning travel writer and the founder of Powerhouse Writers, a writing coaching business for memoirists, personal essayists, and creative nonfiction writers who have been carrying their stories for years and haven't been able to get them finished or published. She came to this call with a very common desire: to make more money in her business. She'd been investing significant time, energy, and money into her marketing and wasn't getting the traction she'd hoped for.Once we got talking, I discovered that Paulette has a decent-sized email list, a proven offer, powerful testimonials, and clients who get real results. And yet she couldn't quite figure out where the gap was — so she assumed she needed more leads. What we uncovered together is that the answer was already inside her business, and that the launch and conversion strategy she'd been leaning on likely wasn't the right match for the offer she's actually selling.Why you need to listen to this one:Why I told Paulette directly: I don't think you have a reach problem — and what that diagnosis actually means for her businessThe difference between a reach strategy and a conversion strategy, and how to know which one your business actually needs right nowWhy you don't need a massive audience to sell high-ticket — you need the right people and a strategy designed to meet them where they areHow to build a live launch experience that feels generous and valuable but is also intentionally designed to convertThe mindset piece underneath it all: what gets in the way of making your offer with confidence, and how Paulette and I worked through it in real timeIf you've been spinning your wheels on marketing while the real opportunity is sitting right inside your business — this one's for you.You can connect with Paulette on her website and Instagram.🔗 Ways to Work With Stacey & Free Resources💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    1 時間 37 分
  • Ep 220 | More Clients = More Conversations: The Law of Client Attraction You're Completely Missing
    2026/04/22

    Most coaches and service-based business owners I talk to say the same thing: I need to figure out client attraction. And I get it — because if you don't have clients, you don't have a business. But here's what I'm seeing over and over again: people are putting almost all of their energy into posting online and wondering why it's not working — while leaving the activities that actually move the needle completely untouched.

    The truth is that client attraction has a law, and it's simpler than the industry wants you to believe. More clients equals more conversations. Not more posts, not a better content strategy, not a shinier website. Conversations — real ones, with real people — are where clients are actually created. And most people are so focused on what they're putting out online that they're skipping this almost entirely.

    In this episode I'm breaking down what client attraction actually looks like for coaches, teachers, and service-based business owners selling high-ticket one-on-one or group experiences. I get into why social media is genuinely the longest route to a paying client, what has to be true about someone before they're ever ready to invest, and what it means to be so embodied in your work and your offer that conversations about what you do start to happen naturally — online and off.

    In this episode you'll hear:

    1. Why posting online is the longest route to a client — and what most people are skipping entirely that would actually move the needle
    2. What has to be true about someone before they're ready to become a paying client
    3. Why every activity in your business should be designed to start or extend a conversation
    4. The real role of social media, ads, and outside marketing help — and when (and whether) any of it actually makes sense
    5. What "leave your house" has to do with building a sustainable client base — and why this one shift changes everything
    6. Why you don't need a website, a big following, or a marketing team to get your next client

    If you've been pouring energy into your online presence and still waiting for it to translate into paying clients, this episode is going to reframe the whole picture.


    🔗 Ways to Work With Stacey & Free Resources

    💚 1:1 Coaching & Mastermind

    Book your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.

    🌟 Passionate & Prosperous Academy

    Join the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.

    📈 Free Resource: High-Converting Event Playbook

    Learn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).

    💻 Free Mini-Course: Your Irresistible Signature 1:1 Offer

    Five simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.

    🧘 Passionate & Prosperous Manifestation Toolkit ($47)

    An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.

    Get Full Show Notes, Event Sign Ups and More Information Here:

    http://www.staceybrassrussell.com/podcast

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    1 時間 2 分
  • Ep 219 | Why You're Not Making More Money in Your Coaching or Service-Based Business (And How to Fix It)
    2026/04/15
    If you own your own business, there is exactly one way to make money: you have to sell something. And yet, some of the smartest, most passionate, most talented people I know are doing everything but that — and wondering why the revenue isn't reflecting the work they're putting in. I've been in so many conversations lately, both on the show and off it, with business owners at every stage — people just starting out, people already at six figures, people who have been at this for years — and the same patterns keep showing up. These are not beginner problems. These are business problems. And they are fixable.What I've come to understand is that making more money is never only a mindset issue and never only a strategy issue. It is always both. The actions you're not taking and the beliefs that are keeping you from taking them are working together to keep you exactly where you are. I've built my entire business on high-ticket, high-touch, relational work — one-on-one coaching and my group program, The Passionate and Prosperous Academy — and what I see stopping people from growing isn't a lack of talent or a bad offer. It's a handful of specific, nameable things that most people don't even realize they're doing.In this episode, I'm laying out five of them. I'm not holding back, and I'm not being gentle about it — because I'd rather you hear the truth from me than spend another year spinning in the same loop.Reasons to tune in:The mistake that happens before you even create your offer — and why it's quietly capping your income before you've given the market a chance to tell you anythingWhy trying to automate your way to more revenue might be the very thing killing your salesWhat you're actually doing (and not doing) when you tell yourself you don't want to be pushy or salesyThe business model conversation that most coaches and service providers are not having — and why it matters more than your marketingThe internal shift that has to happen before any of the strategy will work — and what it means to truly see sales as serviceIf you want to take everything in this episode and put it into action live with me, I'm hosting a free three-day training — How to Sell Coaching Anytime, Anywhere (And Actually Love Doing It!) — April 28–30, 2026. We're going to work through how to talk about what you do, how to lead conversations that convert, and how to use experiential content to move people into your programs in a way that feels genuinely good. Register here: How to Sell Coaching Anytime, Anywhere (And Actually Love Doing It!)The money you want to make is not out of reach. But something is in the way — and this episode is going to tell you exactly what it is.🔗 Ways to Work With Stacey & Free Resources💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    50 分
  • Ep 218 | [Coaching Episode] From Doing More to Converting More: Turning Leads into Clients with Elise Armitage
    2026/04/08
    Coaching episodes are some of my favorites to record because what you get to witness is a real conversation — not a polished presentation, not a perfectly packaged lesson, but the actual moment where something clicks for someone. And in this episode, there's a really good click.My guest is Elise Armitage, an OG content creator and travel and lifestyle influencer who has been in this industry for 14 years. She left a career in branding and events at Google to run her blog What The Fab full time, and about a year ago launched What The Fab Media — a wedding and event content creation business based in Napa Valley.Elise came into this conversation feeling something I think a lot of you will recognize: she was stretched thin, generating real momentum, full of ideas about what else she could be doing — more platforms, a blog, Pinterest, a new lead magnet, an agency model — and yet something still wasn't quite clicking the way she wanted it to.What we uncovered together is that Elise didn't have a marketing problem. She had a conversion and connection problem. The leads were coming in. What wasn't happening was the kind of nurturing, follow-up, and human touchpoints that actually close a high-ticket, high-trust sale. And when you're talking about being present at someone's wedding — arguably the most emotionally significant day of their lives — that's about as high-touch as it gets.We also got into something that comes up a lot with business owners who are genuinely talented at what they do: she was selling the service when she should have been selling herself. Her eye, her point of view, her 14 years of experience, her personality — those are what people are actually paying for. The clients who booked her fastest already knew that intuitively. The work is making sure everyone else feels it too.Here's what you'll get from tuning in:Why feeling scattered and stretched thin is often a signal that you're in "add more" mode when what you actually need is to optimize what's already workingHow to tell the difference between a marketing problem and a conversion problem — and why that distinction completely changes where you put your energyWhat it looks like when your lead magnet is attracting the wrong person at the wrong stage, and how to think about building something that meets people where they actually areWhy high-touch, human follow-up is non-negotiable in a high-ticket service business — and how to build it into your process without it feeling like chasingHow to stop selling your service category and start selling you — your gifts, your perspective, the thing that genuinely cannot be replicatedA conversation about platform strategy and where searchable platforms fit into a lead generation ecosystemElise walked away from this conversation with something I think you'll feel too — not a longer to-do list, but a clearer lens. The question she came in asking was what should I be doing that I'm not doing? And the answer, as it so often is, had nothing to do with doing more.Connect with EliseInstagram: @wtfab and @wtfabmediaWebsites: https://www.whatthefab.com and https://weddings.whatthefab.com/🔗 Ways to Work With Stacey & Free Resources✨ Save your seat for How to Sell Coaching Anytime, Anywhere (And Actually Love Doing It!): A free 3-day event for coaches, teachers and experts who want to turn conversations into clients, make confident offers, and convert from the stage — without funnels, scripts, or feeling salesy.💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    1 時間 31 分
  • Ep 217 | People Do Want Transformation (Don't Let Anyone Tell You Otherwise)
    2026/04/01
    In this behind-the-scenes episode, I'm pulling back the curtain on some real-time stuff I'm working on in my business right now.One of the things I started this show to do — and what I pride myself on — was to always come in here and tell the truth. To share the real deal of what it's like to grow a business, fulfill your purpose, make things happen, build the life you want, and most importantly — get to do the work you are meant to be doing in the world and get paid for it. I have always been here for the creatives, the coaches, the transformation junkies, the personal growth people — the ones who GET it.In this episode I'm bringing you up to date on what I've been working on, where I'm headed, and how I'm doing it. I have always been someone who values investing in working with people, experts, getting coached — AND I have had the experience many times that other people's opinions aren't always the right ones for me. As I am in a process of evolving in what I want to be doing and how I want to be showing up, I've been having a lot of conversations — and here's the good news: at my core, I am still here for what I have always been here for. Transformation. It hasn't changed.Tune in as I walk you through a recent epiphany I had after working with an expert on keynote speaking and core messaging — and how I was reminded of something I have taught on this show and to my clients more times than I can count: you can't be for everyone, and that's okay. I'm doubling down on what I know I am here to do and sticking with my intuition. But I'm also pulling back the curtain on the discomfort and growing pains we inevitably go through every single time we are ready to uplevel — in our businesses, our lives — and what it actually takes to do it.In this episode, I'm talking about:What it really means when you start feeling restless, plateaued, or like something needs to shift — and why it's actually the invitation you've been waiting forWhy all growth is uncomfortable — and how to stop making that mean something is wrongThe experience I had working with an outside expert that sent me into a total tailspin of self-doubt — and how I found my way back to myself and what I know to be trueWhy evolving does NOT mean burning it all down — and why staying true to the heart of what you do is everythingWhat it looks like to trust yourself when someone else doesn't get what you do — and how that moment can actually make you more grounded in your purpose than everWhy personal growth and transformation aren't woo — they are the most real, tangible, legitimate work there isWhat transformation really is, why we as human beings are uniquely wired for it, and why I am doubling down on that message no matter whatIf you are a coach, teacher, or service-based business owner who knows they are meant for more and is ready to stop making that feeling wrong — this episode is going to hit. The discomfort you feel when you are growing is not a red flag. That's the work. And you are exactly where you are supposed to be.🔗 Ways to Work With Stacey & Free Resources💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    54 分
  • Ep 216 | [Coaching Episode] How to Get Unstuck and Find Your Next Business Move with Jessie Kwak
    2026/03/25
    Coaching episodes are some of my favorites to record — and if the messages I get are any indication, they're some of yours to listen to. There's something that happens in a real, unscripted coaching conversation that you just can’t do in advance. I have no idea what the person is going to need at the moment and that’s what makes these conversations so authentic to what coaching really is! Just an actual human working through something real, in real time, with all the honest uncertainty and genuine clarity that comes with it.In this episode, I'm joined by my friend Jessie Kwak — author, ghostwriter, and story coach — who came to this conversation at what I'd call a true pivot moment in her business. Jessie had built a successful ghostwriting practice, one that grew almost entirely through reputation and referrals, and yet something needed to change. The work she was doing could only scale so far, and she was ready to figure out what came next. She just didn't know which path to take — and that not-knowing was starting to feel like something was wrong with her. (Spoiler: nothing was wrong with her.)What unfolded was one of those sessions where things start to click, one by one. We got into her business model, her natural gifts, and the real difference between being confused about your next move and being bad at what you do. By the end, Jessie went from feeling like she was standing in a field full of unclear game trails to having one obvious path forward. If you've ever been at that exact crossroads — good at your work, ready for more, but genuinely unsure how to make the leap — this one is going to land.In this episode:Why confusion about your next business move has nothing to do with whether you're actually good at what you do — and why collapsing those two things together makes everything harderThe "one sun" business model concept and why everything in your business needs to revolve around one clear center offerWhy narrowing down to a specific niche isn't limiting — and why the fear that your audience is "too small" is usually the thing keeping you stuckWhy starting one-to-one — even when you're dreaming of a group program — is actually the move that sets you up for long-term successHow to build your offer around what your client actually needs to get results, and then charge accordingly — instead of building it around how little access you want to giveWhat boundaries in business actually mean, and how knowing your own needs shapes your offers in ways that work for everyoneWhen Jessie came into this conversation, she was standing at a crossroads that so many of us know well — good at the work, ready for the next chapter, but genuinely unsure which direction to walk. By the time we wrapped, the path was clear. That's what coaching can do. And if anything in this episode cracked something open for you too, I hope you'll let us know.You can connect with Jessie on Instagram and at www.story-rebel.com. 🔗 Ways to Work With Stacey & Free Resources💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    1 時間 23 分
  • Ep 215 | Why Doubling Down on Human Connection Is Your Biggest Business Advantage Right Now
    2026/03/18
    If you've been hearing that live launches are dead, that nobody wants to invest in high-ticket offers anymore, and that the way you've been building your business just isn't working — this episode is going to feel like a relief. Because I just closed a high five-figure launch in February with a small audience selling high-ticket coaching, and I did it the same way I've done everything in my business: through genuine, real, human connection.Full disclosure — I was prompted to make this episode after seeing a well-known business coach declare his “brand new groundbreaking framework” that was going to be a game changer for coaches everywhere. And when it turned out to basically be "human connection," I wanted to cry. Because human connection is what I have been preaching and teaching for years. So naturally, I had to get on the mic and talk about it!In this episode I'm going back to my roots and talking about how being an actor, a yoga teacher, and a coach all have key things in common — they all have to do with human connection and even more so, human transformation. And that's really the heart of what I want you to understand: transformation isn't just what happens when someone becomes your client. It's what has to happen throughout the entire sales process. The way someone decides to invest in working with you, the moment they say yes, the trust they build with you before they ever hand over a dollar — all of that is transformation. And it only happens through real human connection. I'm making the full case for why that is your single biggest business advantage right now, getting specific about what genuinely high-touch looks like behind the scenes during a launch, and talking about the long game — why the person who didn't say yes at your last launch isn't a lost cause, why consistent human follow-up is where real revenue lives, and why treating your business like a series of transactions instead of a series of relationships is the thing that's actually killing results.In this episode, I talk about:Why live launching and high-ticket offers are far from dead — and what's actually driving results for the businesses that are thriving right nowWhy transformation doesn't begin when someone becomes your client — it begins the moment they enter your worldWhat genuinely high-touch looks like behind the scenes during a launch — and what I'm doing every single day while one is unfoldingWhy the person who didn't say yes at your last event or launch isn't gone — and how to stay in relationship with them until they're readyThe long game of human follow-up and why it's where real revenue livesThe crucial difference between cold outreach and warm human connection — and why one builds a business while the other doesn'tIf you're a coach, teacher, or service-based business owner who has been second-guessing your model because of all the noise out there, this episode is your permission slip to stop listening to it — and your roadmap for doubling down on what actually works.🔗 Ways to Work With Stacey & Free Resources💚 1:1 Coaching & MastermindBook your free Ultimate Impact Blueprint Session to explore private coaching or mastermind support and take your life and business to the next level.🌟 Passionate & Prosperous AcademyJoin the Academy for coaching, mentorship, and community designed to help you build and grow a transformational business without ads or complicated funnels—just powerful offers, relationships, and live delivery.📈 Free Resource: High-Converting Event PlaybookLearn how to create masterclasses, workshops, and talks that actually lead to clients (not crickets).💻 Free Mini-Course: Your Irresistible Signature 1:1 OfferFive simple steps to crafting a premium 1:1 offer your ideal clients are ready to say yes to.🧘 Passionate & Prosperous Manifestation Toolkit ($47)An exclusive toolkit featuring a 52-card affirmation deck and a guided journal with custom prompts to help you align, manifest, and take intentional action.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast
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    43 分