📚 Publishing Pusher Podcast with Dr. Annette WestEpisode 70: Talking All Things Books | Book Author | Book Launch🎙️ Hosted by Dr. Annette West🗓️ Aired: 08/05/2025 @9 PM/AM📡 Presented by JATN Publishing🎧 Episode Summary:In this energizing and information-packed episode of the Publishing Pusher Podcast, Dr. Annette West dives into a dynamic roundtable discussion titled “Talking All Things Books” — bringing together fellow publishing professionals and authors to share insights on book promotion, audience engagement, podcasting, and building sustainable author brands.Dr. West is joined by special guests Melvis of Written Word Publishing and Anna Roseboro, educator and host of the Coach Up Podcast. Together, they discuss the importance of strategic planning in the publishing world, the benefits of podcasting for authors, and key elements of an effective author business plan — including mission, marketing, and monetization.If you’re an author, publisher, or aspiring content creator looking to elevate your book business, this episode is packed with relevant, practical wisdom to help you move from concept to profit.💡 Topics Covered:The power of collaboration in author and publishing communitiesHow to use IG Live and podcasting to promote authors (Writers With Purpose Live)Why author business plans are essential for long-term successCreating executive summaries for your booksUnderstanding target audiences and realistic sales goalsTips for selling more books directly (and why it’s better than just using Amazon)Why all authors need their own online bookstoreInsights into using IngramSpark and Amazon KDP for fulfillmentHow to leverage QR codes and social media for salesTips for media mail, tracking orders, and reducing shipping costsPlanning around evergreen content for podcasting and publishingEncouragement and accountability for authors who need to take action👥 Featured Guests:✳️ Melvis – Written Word PublishingLaunching Writers With Purpose Live on IGHelping authors with visibility strategiesDiscusses podcasting, marketing graphics, and scheduling flexibilityAdvocates for media mail shipping, fulfillment via Ingram, and having books on hand✳️ Anna Roseboro – Educator, Author, and Host of the Coach Up PodcastTalks about outreach to international podcast platformsShares wisdom on planning, self-care, and author readinessEncourages staying “evergreen” in book promotion and scheduling🛠️ Key Takeaways:If no one knows your book exists, no one can buy it. Visibility and consistent marketing matter.Selling directly means more profit. Don’t rely solely on Amazon—build your own platform.Have your books with you at all times. You never know when an opportunity will open.An executive summary sets the tone for your author’s business plan. Define your purpose and audience clearly.Your book is a brand asset. Use it to create workshops, video content, devotionals, and merchandise.Use Media Mail wisely. It’s affordable, efficient, and comes with tracking.🔁 Resources & Recommendations:JATNPublishing.org – Host websiteIngramSpark – For POD fulfillmentKDP/Amazon – International orderingCanva – For marketing graphics and promo flyersMailchimp/ConvertKit – Build your email list and notify buyers directlyQR Code Generator – For linking to your book sales page on the goFree bookstore platforms like Payhip or Gumroad🗣️ Quote of the Episode:“We are blessed to be a blessing, and if you serve King Jesus like I do, then you are supposed to be the visible manifestation of His invisible presence.” – Dr. Annette West.🙌 Connect with the Hosts & Guests:Dr. Annette West – JetNayPublishing.orgMelvis – Instagram: @WrittenWordsPublishingAnna Roseboro – Coach Up Podcast📌 Next Episode Preview:Join Dr. West next week as she continues the Author Business Plan series by breaking down specific marketing strategies to amplify your message, expand your reach, and grow your reader base.📣 Subscribe & Share:Love what you heard? Subscribe on your favorite podcast platform and leave a review. Share this episode with an author or entrepreneur in your life who needs to level up their book game!🎧 Publishing Pusher Podcast with Dr. Annette West – Equipping Writers to Publish with Purpose
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