PP #014: State Regulators Are Testing Your Opt-Out Flow - Here's What They Find
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概要
PP #014: State Regulators Are Testing Your Opt-Out Flow - Here's What They Find
Regulators hired PhDs, built audit teams, and are clicking your opt-out buttons to see what actually happens.
Episode Summary
In this episode of Privacy Perspectives, host Jodi Daniels delivers a dense operational briefing from the IAB Public Policy Summit and IAPP US State Privacy Law Workshop. She breaks down CalPrivacy's new enforcement capabilities, the Delete Act's impact on data brokers, and state-by-state nuances tripping up multi-state programs.
You'll learn how regulators are technically testing opt-out flows, why children's data is now an active enforcement priority, and what vendor oversight looks like beyond the DPA.
Question of the Day 🗣️
When was the last time you tested your own opt-out flow end-to-end - not just the UI, but what actually happens downstream? Tell us in the comments.
Key Take-aways
- CalPrivacy hired computer science PhDs and is walking through opt-outs as consumers would
- The California data broker registry hit 270,000 entities with Delete Act fines starting this fall
- Children's data is now an active enforcement priority across 10+ states
- Your cookie banner acknowledging GPC means nothing if your ad tech stack ignores it
- Legacy pixels and stale tags are the biggest source of violations being found right now
Timestamped Outline ⏱️
00:00 - Introduction and summit overview
00:32 - California enforcement - CalPrivacy and Tom Kemp
01:45 - Data brokers and the Delete Act
02:52 - California actionable items
03:30 - State-by-state nuances that actually differ
06:40 - Automated decision-making requirements
07:35 - Children's data as enforcement priority
09:09 - States really talk to each other
09:32 - Regulators are testing your opt-outs
10:23 - Wiretapping, SIPA, and pixel litigation
13:20 - Vendor management beyond the DPA
14:34 - Key takeaways and closing thoughts
Links & Resources 🔗
- Privacy Perspectives newsletter → https://redcloveradvisors.com/
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Credits
Host: Jodi Daniels © 2026 Red Clover Advisors. All rights reserved.