"Omnichannel Retail Media" - with John Lewis Partners' Jemma Haley and Kaitlin Craig
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"Omnichannel Retail Media" - with John Lewis Partners' Jemma Haley and Kaitlin Craig
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In this episode of Marketing Unlearned, we dive into the transformative world of digital marketing strategies with a focus on retail media at John Lewis. Join Ian Jindal as he converses with Jemms, Kaitlin and Vic, who share their insights on evolving retail media capabilities, the importance of a win-win-win approach, and the challenges of integrating new technologies. Discover how John Lewis is leading the charge in digital performance marketing and what it means for the future of retail media. Tune in for an engaging discussion on innovation, strategy, and the exciting opportunities in the retail media landscape.
Who, what, where?
- Jemma Haley, Retail Media Business & Proposition Strategy at The John Lewis Partnership
- Kaitlin Craig, Retail Media Proposition Manager (Digital Channels) at John Lewis and Waitrose
- Victoria Peopall, Client Success Director, Epsilon Retail Media
- Ian Jindal, Founder at RetailX
- RetailX (research and executive network at www.retailx.net; events and podcasting at www.retailx.events)
- Epsilon - www.epsilon.com
- Media partner, InternetRetailing, at www.internetretailing.net